Swiggy to bring over 36,000 street food vendors online under PM SVANidhi scheme
Swiggy, India’s largest food delivery platform, has announced the expansion of its Street Food Vendors program to 125 cities under the Prime Minister Street Vendor’s AtmaNibhar Nidhi (PM SVANidhi) Scheme.
This follows a successful pilot that Swiggy initiated with the Ministry of Housing & Urban Affairs (MoHUA) in the cities of Ahmedabad, Varanasi, Chennai, Delhi and Indore, through which Swiggy has already onboarded over 300 street vendors on its platform.
Swiggy has created a special destination on the app where consumers can discover their favourite street food vendors. At the time of onboarding, all vendors are registered with FSSAI. Swiggy will then facilitate a Food Safety Training and Certification (FOSTAC) in partnership with FSSAI and their empanelled partners.
The SVANidhi Scheme has received loan applications from a whopping 1.47 lakh street food vendors so far. From these, in the first phase alone, Swiggy will onboard an unprecedented 36,000 vendors to whom the loan has been disbursed in 125 cities, potentially making this initiative by Swiggy and MoHUA the largest of its kind not just in India, but globally.
Swiggy aims to bring every kind of food experience to the customers’ doorstep; this includes street food, which is an integral part of India’s cultural and economic structure and is often unique to each region.
Swiggy also understands the changes and challenges that street food vendors had faced in the wake of the pandemic and which had forced many of them to shut shop overnight. In an effort to provide meaningful support to the street food vendors to revive their business and offer much-needed visibility, Swiggy is leveraging its platform and large delivery fleet to bring street food to the doorsteps of customers safely and hygienically.
“Even as we go through more stages of Unlock, there has been a long-term change in consumer behaviour regarding continued social distancing and heightened demand for online services like food delivery. As a platform committed to bringing the widest choice of food to the doorsteps of consumers safely and hygienically, we’re delighted to bring them their favourite street food which they have been missing for many months now,” said Vivek Sunder, COO, Swiggy.