Burger Singh aims to tap South in 2021; eyes 100cr revenue
Burger Singh, an Indian brand of fusion burgers is planning to expand in Southern states aggressively post-pandemic. With the current presence in Hyderabad, the company plans to enter Bangalore and Chennai in 2021. The company has gone from being present in eight cities in Feb 2020 to 12 cities in November 2020.
“We have great unit level economics on the smart store format and we have had a lot of success in franchising that model,” said Kabir Jeet Singh, CEO and Co-founder at Burger Singh in an interaction with ETHospitalityWorld. With 50 points of sales currently, Singh expects to take the company to 100 + point of sales by the end of 2021.