Tulip Inn launches a new logo
Louvre Hotels Group's midscale brand has just designed a new calligraphic-style logo that expresses both the human and functional aspects of the brand with 73 hotels in its portfolio, is mainly present in city centers and business districts.
In redesigning its new graphic identity, the brand decided to emphasize the human aspect with rounded shapes and a calligraphy-style
The use of a wide range of colors was also intended to illustrate the long list of possibilities that exist with Tulip Inn.
The new logo is currently being tested at the Tulip Inn Olympia in Addis Ababa, Ethiopia and will be rolled out on all communication materials and design elements of the hotel
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