In support of Ayurveda and wellness tourism, the Federation of Indian Chambers of Commerce & Industry (FICCI) advocated for a visa category specifically to promote the sector and tap the potential that the country’s wellness industry has internationally in the post-Covid environment.

This was one of the main points of discussion which cropped up at a webinar which had been organized by the Ayurveda Tourism Task Force under the Tourism Committee of FICCI which highlighted the unique strength of Ayurveda, in enhancing immunity in the human body and demanded policy measures to support ayurvedic tourism into the country.

Sajeev Kurup, Chairman, FICCI Ayurveda Tourism Task Force & the MD, Ayurveda Mana Hospitals began proceedings by asking for a visa specific to Ayurveda so that tourists who come regularly for ayurvedic treatments could avail of it. He also asked the government to bring in a rationalized protocol for interstate travel and quarantine norms so that travelers coming for treatments for longer durations were not inconvenienced.

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