NEWS | Paradise Group to expand its presence in leisure destinations
The Paradise Group has a strong expansion pipeline starting 2022 with most of the company’s upcoming properties slated for leisure destinations on the lines of The Westin Pushkar Resort & Spa. Additionally, the newest tie-up is with Ramada by Wyndham Jaipur North with Wyndham Hotels & Resorts which is a conversion of the existing 108-room property and is expected to open in November 2021.
The real estate company is also working on a new luxury project in Pushkar, which is scheduled to open in 2022. “India shall continue to be at the forefront when it comes to hospitality investments. We will surely see tremendous growth in the coming decade. The only difference between pre- and post-Covid eras would be that, before commencing any project, it would be analysed better. Upcoming projects will be envisioned well, both in terms of feasibility and design,” Vinayak Saboo, partner, Paradise Group, said.
“Covid-19 has undoubtedly been an ongoing challenge for the hospitality business owners. It is probably the worst crisis to hit the industry since its inception. However, the unprecedented situation called for unconventional solutions. Most of the owners sailed through the situation by implementing the right approach at the right time to weather the impact,” he commented.
Taking the learnings forward, the company has implemented a sustainable approach in its daily practices that will ensure a progressive future for the industry. “We are certainly witnessing an encouraging recovery. One can affirm that the recovery rate has been specifically higher for our leisure destination resort post-pandemic as most of the international destinations remain closed and at the same time people are now looking forward to staycations more than ever before,” Saboo added.
The company’s Jaipur hotels are witnessing a surge in occupancy rates and optimistically the hotels shall reach the pre-pandemic levels in 2022. “The brands and owners have worked in tandem over the past year and mitigated a lot of risks, which the pandemic had imposed on the industry. As far as the new business practices are concerned, a lot of them are already in place now; technology is going to be the key driver moving forward. Smart operations would be the new normal in the industry, which can ensure efficiency and enhance the guest’s experience at the same time,” he commented.
Paradise Group’s Hospitality arm has expanded over the years and has forged business alliances with brands like Marriott, Wyndham and Royal Orchid Hotels. Saboo believes in further expanding the business at key leisure destinations. According to him, the hospitality industry over the last few years has experienced magnanimous changes that have set it in motion for a transformational stage wherein technology has come to play a pivotal role.