www.hospemag.me

View Original

New Launch | Keventers launches its first café at Zirakpur, Punjab

It marks a shift in the brand's retail strategy as it moves from the conventional take-away and QSR formats to enter a larger dining space

The iconic 97-year-old brand, Keventers has announced the opening of the first ever, ‘Keventers Café’ at Zirakpur, Mohali district, Punjab. This Keventers Café is an experience zone, where customers can dine in and enjoy the Keventers milkshakes, cold coffees with light bites. The Keventers Café has an exceptional ambiance to cater to visitors across a varied demographic, from families, to millennials and Gen Z with the right balance of Vintage-Modern and Retro aesthetics.

The Keventers Café marks a shift in the brand’s retail strategy as it moves from the conventional take-away and QSR formats to enter a larger dining space. This is a part of the brand’s shift to create more engaging consumer experiences with rising market demand. The experiential café offers its patrons a fun experience with a menu that offers all the iconic Keventers milkshakes, desserts, ice creams, newly launched cold coffees, as well as a brand new food menu which offers a variety of munchies and yummy vegetarian dishes like Aloo Samosa, Hot Jalapeno Nachos, Peri Peri Fries, Toasties, Hot stir-fried Maggi, and also serves non vegetarian items like Butter Chicken Samosa, Sandwiches and Wraps.

The patrons can sit with their friends and families and enjoy board games like Scrabble, Plot 4, Jenga, Chess, Ludo, Tumbling Monkeys, keeping them entertained as they wait for their food and coffee order. Free unlimited wi-fi has also been provided at the store so that the customers have an option to work from there while enjoying their coffee.

Spread across an area of 911 sq ft.​,​the ambience of the café is light, bright, and pastel in the shade which brings out the upbeat, happy, and lively vibes. The layout is clean and functional, designed keeping in mind groups of people who can celebrate birthdays, working professionals to attend hectic meetings with their favorite cold coffees and for couples who ​want to​ feel nostalgic with the taste that made history.

Speaking about the new launch of Keventers first café in India, Agastya Dalmia, Founder and CEO, Keventers said, “Keventers has had a high​​ growth trajectory in the past years, allowing it to grow from a pan-India brand to a multi-national brand. The Keventers Café is a step in the right direction for us as we wanted to set up a more experiential offering for our loyal customers.  The space and ‘To-Eat’ menu have been designed to  provide an environment for customers to relax, work, use the free Wi-Fi and charge points on every table, eat and drink great food, hang-out with friends and capture fun Instagrammable memories. Zirakpur is one of the fastest developing places in the Tri-City area of Chandigarh-Panchkula and we are confident of it being well received here.”