BCIHMCT will be hosting its 12th India International Hotel, Travel and Tourism Research Conference (IIHTTRC) from 3rd -5th March, 2022. 

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TOURISM POTENTIAL AND PERFORMANCE ASSESSMENT

Banarsidas Chandiwala Institute of Hotel Management & Catering Technology supported by National Assessment & Accreditation Council, as well as Guru Gobind Singh Indraprastha University, New Delhi will be hosting its 12th India International Hotel, Travel and Tourism Research Conference (IIHTTRC) from 3rd -5th March 2022. 

The aim of this three-day conference is to get industry managers, tourism, and hospitality researchers together and to provide a platform, for deliberating on "Renaissance 2.0: Re-think, Re-build & Re-coup". The conference will serve as a means for developing measures for “Tourism Potentials and Performance Assessment” which is also a theme of one of its technical sessions.

The conference is being organized online due to the prevailing pandemic scenario by Prof.  R. K Bhandari Chairperson-IIHTTRC & Principal,-BCIHMCT and Dr. Arvind Saraswati, Convener-IIHTTRC & Academic Co-ordinator- BCIHMCT. Amongst the attendees will be dignitaries from Industry and Academia (National & International), media persons, paper-presenters, faculty members and students.



There will be a technical session titled “Tourism Potentials and Performance Assessment” which will be chaired by an industrial expert showcasing the research papers on different themes such as:

  • Bibliometric Analysis of Tour Guiding Research 

  • Medical Tourism and Health Insurance are Image Constructs for Destination: A Study of India

  • Development and Infrastructure Growth of Urban Tourism in Guwahati City 

  • Urban Tourism Potentialities in Bhubaneswar City – Opportunities and Challenges 

  • The Influence of Perceived Constraints on Women’s Participation in Backpacking Trips

  •  Evaluating Tourism Performance of New Delhi using UNWTO–WTCF City Tourism Framework

  • Kashmir: A Culinary Paradise of the North-Frontier

  • Potential of Food Tourism in Kundapura

These papers focus on how tourism is playing its role in the development of economy of various countries in terms of its contribution to the GDP of each country. And also how Tourism has the potential to show case culture, historical heritage, variety in ecology and natural beauty to the world. Additionally, these papers outline the part played by tourism towards earning of foreign exchange for various countries. Also the aforesaid research papers will advance the understanding of the transformed management practices of the tourism industry. They will help in developing a post pandemic rulebook for the industry, thus addressing the issues plaguing the industry

This technical session is to focus on a workable method to quantify tourism potential and its performance assessment. To evaluate means by which tourism as an industry can help any tourist destination development in the form of generation of employment and creation of infrastructure.

 

The International Conference will be attended online by hundreds of academicians & research scholars. Many students participating will benefit from the discussions and deliberations which will be made during the three-day mega event. IIHTTRC will culminate with a valedictory function where the efforts of paper presenters and all the participants will be acknowledged.