Tripadvisor Ramps Up Support for Hotels With Launch of Two New Technology Solutions

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The world's largest travel platform, today announced the launch of two new technology solutions for hotels - Spotlight and Reputation Pro - to help hospitality businesses rebuild traveller confidence, attract new customers and make smart, data-driven decisions to increase profitability during these unprecedented times.

Combining the latest technology and software with TripAdvisor's unrivalled reach and scale, both Spotlight and Reputation Pro offer something new to the market, empowering hospitality businesses with the tools they need to increase customer confidence in their brand, forecast demand and set the most profitable nightly rates.

The combined launch signals TripAdvisor's increased focus on delivering best-in-class technology solutions that will help the hospitality industry recover in the wake of the COVID-19 pandemic, following the launch of popular free tools such as Travel Safe and Contactless Menus and the global rollout of Menu Connect earlier this year.

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