An Initiative to Train & Certify the Rural Pockets to Boost Rural Tourism amidst Pandemic by NOM

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An initiative to educate communities all across rural villages and empower them with various facets of health, hygiene, sustainability, and responsible tourism practices 

India, October 20, 2020: NotOnMap and Help Tourism in association with ICRT India (The International Centre for Responsible Tourism) backed by Booking.com, has come up with an ingenious project, “TraVival”. NotOnMap is a sustainable and Socially-driven initiative that works with an aim to empower local and rural communities. The initiative TraVival has come up at a time when the entire world is struggling to keep up with the pandemic; this project aims to aid rural India to manage the impact of COVID crisis on Travel and Tourism.

The initiative will be coming up with a series of 150+ training videos in over 18 regional languages divided in 12 modules for Homestay owners, Village Panchayats, Teachers/Youth and Women of villages and travelers across India thus covering all stakeholders of ‘Rural Tourism’ in India. The entire training will be kept as open source, free of any expenses and it aims to touch around 1 lac villages in India in next 1 year. The project is an outcome of 3 months of continuous efforts after conducting more than 30 webinars involving over 2000 community members and around 50 organizations from across 17 states in India.

NotOnMap is a sustainable and Socially-driven initiative with an aim to empower local, rural communities by helping them capitalize on their untapped culture and heritage value, realized the need for this in these times for rural pockets and created pool of expert think tanks from industry who came together to conceptualize, design and execute “Project TraVival- Training for Travel Revival” exclusively for Rural communities. Today in these times, when rural pockets of India are dried up economically and socially due to no business, TraVival plans to help in such rural parts categorically with the training for travel revival, and follow the extensive SOP for the COVID-19 prevention while enabling the business to sustain and grow.

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Time to explore Areas which are not on the map

Time to explore Areas which are not on the map