National, December 2022: The Westin Rishikesh Resort & Spa, the first Westin branded property in the Himalayas, has announced the appointment of Rohit Chhokar as Director of Sales and Marketing. With over 14 years of expertise in innovating and implementing strategies in the hospitality industry, Rohit will be focusing on optimizing the resort’s revenue performance as well as establishing the brand’s positioning of being the most versatile and preferred resort in the Himalayas.
With the new position, Rohit will be instrumental in implementing strategies to enhance the brand reputation by driving innovative campaigns. Being a seasoned sales leader, he will spearhead business plans to deliver profitability and continue the successful growth trajectory for the hotel brand. Rohit is synonymous with being result oriented, with an analytical and passionate approach to marketing, sales, and revenue management.
Rohit has held key positions across renowned hospitality brands including Marriott International, Starwood Hotels & Resorts, JHM Interstate Hotels & Resorts, and Wyndham Hotels & Resorts.
Apart from being passionate about wellness, Rohit enjoys playing basketball and exploring new
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Westin Hotels & Resorts, hospitality’s global leader in well-being for more than a decade, empowers guests to transcend the rigors of travel while on the road through the brand’s Six Pillars of well-being: Sleep Well, Eat Well, Move Well, Feel Well, Work Well, and Play Well. At more than 230 hotels and resorts in nearly 40 countries and territories, guests can experience wellness offerings that include the brand’s iconic and award-winning Heavenly® Bed, TRX fitness equipment in the signature WestinWORKOUT® Fitness Studios, delicious and nutritious menu offerings on their Eat Well menu, and more. Stay connected to Westin on Twitter, Instagram, and Facebook. Westin is proud to participate in Marriott Bonvoy®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments and unparalleled benefits including free nights and Elite status recognition. To enroll for free or for more information about the program, visit Marriott Bonvoy.