Marriott to expand, continue food delivery biz even after COVID-19

Leading hotel chain Marriott International, which has seen its business plunge over 90 percent across its 123 properties since the lockdown, will expand and continue it’s delivery and takeaway business even after the pandemic-induced lockdown and social distancing end, as it does not see normalcy turtling back anytime soon.

As the lockdown was extended four times, the hotel explored newer options and landed upon the idea of home delivery of food under a new vertical ''Marriott on Wheels'' and soon it roped in food delivery chains Zomato and Swiggy and is keen to continue and expand this model in the long term.

On May 13, Marriott, in a novel initiative, tied up with food delivery firm Swiggy as part of expanding the Marriott on Wheels delivery service, offering over 20 hotels.

For More Information Click Below :

www.outlookindia.com/newsscroll/marriott-to-expand-continue-food-delivery-biz-even-after-covid19/1879808

Swiggy starts home delivery of alcohol

Key Take Away

Food delivery platform Swiggy started doorstep delivery of alcohol in Jharkhand through the ‘Wine Shops’ category on its app.

To ensure the safe delivery of alcohol and in compliance with applicable laws, Swiggy has introduced measures such as mandatory age verification and user authentication to fulfill orders. All orders will carry an OTP which needs to be provided by the customer at the time of delivery. This is being done to put a cap on the quantity which is being ordered

For More Information:

economictimes.indiatimes.com/small-biz/startups/newsbuzz/swiggy-starts-home-delivery-of-alcohol/articleshow/75863663.cms

Cloud Kitchens — Top 10 mistakes that take your business down

Key Take Away

Foodtech startups have re-defined the food consumption of an average Indian customer. From gourmet to street foods delivered to our home by the innovative, algorithm-driven apps assigning a fleet of concierge delivery guys who pick up the food from several choices of restaurants, disrupting the food industry — both in organized and unorganized sectors.

One such advantage of this technology-driven delivery platform is the existence of Cloud kitchens or dark kitchens. 

The major reasons for the failure of these kitchens are:

1. Lack of Business vision

2. Huge leap in Aggregators commission

3. Too Many Players in the Same Segment

4. Pricing Factor

5. Zero Market Research

6. Lack of Consistency

7. Lack of Technology

8. Dependency on Unreliable Labour

9. Flawed Costing

10. Lack of Structure and Process

For more information visit :

https://medium.com/@srinivasanrangarajalu/10-reasons-for-the-failure-of-cloud-kitchens-any-food-business-3c2ea2dfb65

Coronavirus lockdown: Hilton partners with Zomato, Swiggy for food deliveries

Hilton, a leading global hospitality company, has partnered with top food aggregators Zomato and Swiggy for home delivery of its signature dishes to customers, following a safe and contactless delivery practice. Currently, six Hilton properties are operational for food delivery via Zomato and Swiggy including Conrad Bangalore, Conrad Pune, Hilton Garden Inn Gurgaon, Hilton Chennai, DoubleTree Ahmedabad, and Hilton Mumbai.

Hotel's select delivery menu across cities features the top 20 signature dishes from the most popular F&B outlets of Hilton Hotels in those cities, at special delivery prices. Hilton claims to have always followed stringent hygiene protocols, and due to the outbreak of COVID-19, is taking all necessary precautions to ensure utmost safety in the delivery of food to its customers

Hilton will also be offering a curated delivery service for private parties and gatherings. Deliveries under this service will be done by Hilton's staff using company-owned vehicles