Sweeten your festive season with delectable delights from Epigamia

Mumbai, : To sweeten this festive season, Drums Food International's flagship brand, Epigamia, has recently launched a new category of ready-to-eat puddings and indulgent milkshakes. The pudding comes in two classic flavours - chocolate and caramel. The milkshakes, toured as the "Ultimate Luxury Milkshake" come in 3 yummy flavours - Cookies & Cream, Belgian Chocolate and Vanilla Coffee. These new desserts offer a premium, creamy blend that prioritizes flavours without any artificial ingredients or preservatives as it caters to those who enjoy a rich dessert.

Rahul Jain, Co-Founder and CEO, Epigamia, said, “We are enthused to introduce new flavours in the milkshake and pudding category right around the festive season. This is a time for making treasured memories and indulging in delectable delicacies. The newly introduced products are designed to elevate special occasions. Therefore, we are happy to introduce these exquisite treats that encapsulate the holiday spirit."

For this holiday season, Epigamia suggests indulging in the decadent ready-to-eat puddings as they are poised to be the star of any festive occasion. Whereas, these handy bottled Milkshakes will elevate festive moments, foster shared joy and connections among guests, and create a delightful holiday ambiance.

These indulgent treats, new ready-to-eat puddings and premium bottled milkshakes for this festive season will be available at leading retail stores and online platforms across India.

About Drums Food International:

Drums Food International is a new-age FMCG company, makers of Epigamia - one of India's leading health snack brands. Epigamia has become popular across a wide consumer demographic owing to its unique and contemporary product offerings. The brand retails across approximately 20,000+ touchpoints in 30+ towns with 24 SKUs at the moment, which includes modern trade chains like DMart, Reliance, Nature's Basket, and More retail; e-commerce platforms like Big Basket, Swiggy, Amazon, Zepto, BlinkIt, and numerous general trade retailers.

McDonald’s India - North & East introduces special Kebab rolls

McDonald’s India - North & East introduces special Kebab rolls starting at INR 139

New Delhi, : Celebrating kebabs is undeniably a delightful occasion that highlights rich and flavourful world of the culinary legacy in India. In its unwavering commitment to delight its customers, McDonald’s India - North & East introduces an irresistible addition to its menu with launch of its all-new Kebab rolls. Starting at just INR 139, the fulfilling desi kebab rolls come in two variants – Paneer Kebab roll and Chicken Kebab roll.

Announcing the launch of Kebab rolls, Rajeev Ranjan, Managing Director, McDonald’s India – North and East, said, "At McDonald’s, we are constantly invigorating our menu to cater to the preferences and choices of our customers. This festive season, we are celebrating Indian flavours through our newly launched Kebab rolls and value wraps. Our latest offerings are all set to satiate your cravings and add a burst of joy to your experience. Whether you are on the move, having office get togethers, or dining-in celebrating with friends and family, our menu promises to be favourite companion of your palate in every consumption occasion”.

The Kebab rolls are meticulously prepared by grilling marinated protein of choice (Paneer or Chicken) and blending it with finely chopped onions, all wrapped in a delicate Malabar Paratha for a perfectly balanced taste and convenience. To elevate the indulgence, they are served with flavourful — Mint and Makhani Mayo — ensuring each bite is a burst of unparalleled flavour.

The Kebab rolls are available in Al-a-carte as well in meal options at select McDonald's outlets in the North and East regions.

Meeting the quality and safety standards is of the utmost priority, and food at McDonald's goes through extensive quality checks, from farm to the table. McDonald's veg and non-veg meals are prepared at separate kitchen stations to incorporate cultural sensitivities, religious beliefs, and dietary preferences.

About McDonald’s India - North and East:

Connaught Plaza Restaurants Pvt. Ltd. is the company that runs McDonald's restaurants in the north and east of India. In order to provide its customers in India with the best possible dining experience, McDonald's offers a selection of menu items that are all produced using high-quality, locally sourced ingredients. McDonald's employs more than 6,000 employees directly and feeds millions of customers annually at its 190 outlets throughout North and East India. McDonald's operates through a range of formats and brand extensions, including freestanding restaurants, drive-thrus, restaurants open round-the-clock, and McDelivery, for the convenience and experience of its customers.

Radico Khaitan enters Hyderabad Airport Duty-Free; launches last three bottles of Rampur Signature Reserve Indian Single Malt Whisky left globally


Other brands including Rampur Asava Indian Single Malt Whisky, Rampur Double Cask Indian Single Malt Whisky, Jaisalmer Indian Craft Gin and Gold Edition and Royal Ranthambore Heritage Collection are also now available at Hyderabad Airport Duty-Free

Hyderabad, Jan 2024- Radico Khaitan, a pioneer in the Indian IMFL industry, proudly announces the exclusive availability of the last three bottles of globally renowned Rampur Signature Reserve Indian Single Malt Whisky at Hyderabad Airport Duty-Free.

Rampur Signature Reserve, part of the Rampur franchise’s limited-edition collection, underwent a meticulous aging process in American Standard Oak Barrels, enduring the rigors of numerous Indian summers. The Master Maker, with precision, selected and set aside four distinct casks, subsequently transferring them to specially chosen PX Sherry Butts from Jerez, Spain, for the final maturation phase.

Sanjeev Banga, President-International Business, RadicoKhaitan, expressed enthusiasm, stating, "At Radico Khaitan, we consistently set industry standards. To mark 75 years of Rampur Distillery, we launched a super luxury variant of Rampur Indian single malt whisky in the International market. These are individually numbered bottles strictly on an allocation basis. Each bottle is individually numbered and carries the signature of Dr Lalit Khaitan, Chairman and the Rampur Master Maker. We are thrilled to bring the last 3 bottles to our home country to mark a tribute to the origin.”

Banga extended a warm invitation to whisky enthusiasts, collectors, and travelers to indulge in the unparalleled quality of Radico Khaitan's products and explore the diverse range of premium spirits available at duty-free.

In addition to the exclusive Rampur Signature Reserve, Radico Khaitan has also placed a selection of their premium brands at the Hyderabad duty-free. This includes the distinguished Rampur Asava Indian Single Malt Whisky, the rich and complex Rampur Double Cask Indian Single Malt Whisky, the acclaimed Jaisalmer Indian Craft Gin and Gold edition, and the regal Royal Ranthambore Heritage Collection Whisky.

This announcement signifies a celebration of the finest in Indian craftsmanship and underscores Radico Khaitan's steadfast dedication to producing premium spirits.

Captivating your Guests with Lofi Music: Elevating their Experience

At the heart of every thriving hotel or resort lies the desire to create an exceptional guest experience. From luxurious accommodations and world-class amenities to impeccable service, attention to detail is key. Today, savvy establishments are realizing the power of music as an integral component in elevating the overall ambiance. Enter "Lofi music" - a genre that has taken the world by storm and is now finding its place in the realm of hotel lobby and on-hold music.

The Essence of Lofi Music

Derived from "low fidelity," Lofi music embraces imperfections and nostalgic elements. This genre, characterized by its mellow beats, soothing melodies, and crackling vinyl sounds, has captured the hearts of millions. It is the soundscape of a coffee shop on a rainy day or the tranquil backdrop of a study session.

Creating a Welcoming Atmosphere

When selecting lobby music, hotels and resorts must consider the diverse tastes and preferences of their guests. Lofi music, with its versatility and soulful compositions, is a perfect choice to create an ambiance that appeals to all. The understated nature of Lofi music assists in cultivating an environment that is both welcoming and conducive to relaxation and socialization.
The serene beats of Lofi music effortlessly melt away the stresses of travel, allowing guests to unwind upon their arrival. This musical backdrop gently permeates the space, offering a sense of comfort and familiarity. Its laid-back approach enriches the overall atmosphere, encouraging guests to settle in and embrace the hotel's unique ambiance.

A Sonic Journey through Lofi Music

One of the distinguishing features of Lofi music lies in its ability to transport listeners to a different place or time. Hotels and resorts can cleverly harness this aspect by curating a bespoke playlist that reflects the geographical location, cultural heritage, or historical significance of the establishment. As guests traverse the space, they embark on a sonic journey, immersing themselves in the essence of their surroundings.
Imagine stepping into a hotel in the heart of New Orleans, where the gentle strains of Lofi jazz mingle with the sound of a distant trumpet. The subtle fusion of Lofi music and regional influences adds a layer of depth to the guest experience. It fosters a connection to the locale, fostering a sense of immersion and authenticity.

A Harmonious Solution for On-Hold Experiences

Hotels and resorts understand the significance of a seamless, well-rounded experience, even when guests need to be put on hold. Rather than subjecting callers to the typical monotonous tunes or disengaging silence, Lofi music can provide a soothing and engaging background that keeps guests engaged as they await assistance.
By integrating Lofi music into the on-hold experience, hotels and resorts communicate their commitment to exceptional service. The comforting melodies softly resonate, offering reassurance that guests' needs are attended to promptly. Furthermore, Lofi music's gentle rhythms provide an ideal backdrop for any additional promotional messages or announcements, further maximizing the potential of each guest interaction.

Evolving through Sounds

As hotels and resorts strive to differentiate themselves in a competitive industry, the importance of creating a memorable atmosphere cannot be underestimated. By harnessing the charm of Lofi music, establishments have the opportunity to set the stage for extraordinary experiences.
Lofi music represents more than just a catchy genre; it elevates the entire ambiance and emotional connection within a space. Whether through the enchanting lobby music or the engaging on-hold experience, hotels and resorts can captivate, relax, and inspire their guests, fostering a harmonious environment that resonates long after their stay. To explore the wonders of Lofi music is to embark on an auditory journey where history, locale, and soul converge.


Amritara Hotels and Resorts Expands in Chardham, Uttarakhand with Signing of 82 keys hotel at Phata, Kedarnath

New Delhi, Dec'2023 — Amritara Hotels and Resorts, a leader in hospitality, proudly announces a significant expansion through a management contract for an 82-room hotel in Kedarnath, Uttarakhand, in collaboration with Hotel Sun Inn. Nestled at Phata, the property is set to open by May '24, aligning with the auspicious Kedarnath Temple opening.

The strategically located hotel on Kedarnath Road, blessed by Jai Kedarnath Baba, marks addition of Amritara's presence in Chardham, Uttarakhand. Committed to a blend of contemporary luxury and traditional hospitality, the property features 82 well-appointed rooms and a restaurant catering to pilgrims and travelers.

Ms. Ruchi Uberai, MD & Chairwoman, expressed excitement, stating, "Thrilled to extend in the sacred land of Chardham, this aligns perfectly with our vision for unparalleled hospitality experiences."

"This expansion brings the brand's portfolio to 21 hotels across Pan India, boasting 500+ rooms, solidifying Amritara's position in the hospitality sector. As part of its growth strategy, Amritara Hotels and Resorts aims to expand to 40+ properties by 2025, extending its reach and influence." said Akash Bhatia - Vice President, Amritara Hotels & Resorts

Embracing the Intimacy: The Rise of Micro-Weddings

Embracing the Intimacy: The Rise of Micro-Weddings

Wedding trends are evolving, and the growing popularity of micro-weddings is transforming the industry. Micro-weddings, characterized by their intimate guest lists and personalized experiences, offer couples a chance to celebrate their love in a more meaningful and cost-effective way. As this trend gains momentum, hotels and resorts must adapt to cater to this new segment of couples. By creating tailored services and offerings, hotels can capitalize on the micro-wedding trend and provide unforgettable experiences, making their properties the go-to destinations for intimate celebrations of love.

Read More

Cygnett Hotels & Resorts expands presence with new property in Ayodhya, Uttar Pradesh

New Delhi, December 2023: Cygnett Hotels & Resorts, one of India’s fastest-growing and tech-savvy leading hospitality chains, is delighted to announce the signing of its latest property, Cygnett Collection KK Hotel Ayodhya, located in the historic and revered city of Ayodhya in Uttar Pradesh. A Cygnett Collection Hotels is a collection of Cygnett’s authentic & unique properties, located in the metro or prestigious key cities and extraordinary leisure resort locations. A Cygnett Collection confines hotels with individual & different characters with a legacy of time. The rooms offer carefully selected modern amenities anticipating every need of the guest. This strategic expansion marks Cygnett Hotels & Resorts' commitment to providing unforgettable Cygnetture experiences and world-class exceptional hospitality experiences in culturally significant destinations.

Located in the heart of Ayodhya, a city of great religious significance, The Cygnett Collection KK Hotel Ayodhya is positioned to attract business and leisure travelers with the promise of Comfort, Service, Facilities, and the Cygnetture experience. This full-service collection hotel offers a decorative and stylish atmosphere, ensuring an unforgettable stay. Guests can revel in the comfort of 41 opulent rooms spread across 3 categories, each designed with modern amenities and aesthetic touches for a truly Cygnetture experience. Cygnett Collection KK Hotel Ayodhya offers a range of 41 well-appointed rooms thoughtfully designed to provide guests with a serene and comfortable ambiance. With a focus on modern amenities and meticulous attention to detail, the property aims to offer a relaxing and rejuvenating stay for every guest.

"We are thrilled to establish our presence in the spiritually significant city of Ayodhya. With the completion of the Ram Temple in January 2024, Ayodhya is poised to become a global tourism hub and spiritual center, attracting visitors from all corners of the world. Prime Minister Shri Narendra Modi envisions Ayodhya as a must-visit destination for future generations, making this the perfect time for Cygnett Hotels & Resorts to enter the Ayodhya market. We are excited about the growth prospects in terms of both tourism and infrastructure development," said Mr Sarbendra Sarkar, Founder & Managing Director of Cygnett Hotels & Resorts.

Cygnett Collection KK Hotel Ayodhya boasts the C Pavilion, an all-day dining restaurant offering a delightful culinary experience. Guests can indulge in a variety of world cuisines, ranging from hearty breakfasts to leisurely lunches and scrumptious dinners. With sumptuous buffets and an à la carte menu, C Pavilion ensures a satisfying dining experience. The restaurant also offers tempting mocktails, light bites, and refreshing drinks for guests to enjoy.

For social and corporate events, the hotel features the Summit Columbia Banquet Hall, Enjoy modernized architecture with best-in-town facilities and impeccable service that ensure a seamless and flawless event experience. Our conference halls can cater to a gathering of 50 to 300 guests. It is an ideal venue equipped with state-of-the-art facilities and impeccable services. The banquet halls can accommodate informal gatherings of 350 to 500 guests, providing the perfect setting for memorable events.

“Cygnett Hotels & Resorts is dedicated to offering dependable comfort, exceptional service, and delectable cuisine to create an unforgettable experience for its guests. The opening of Cygnett Collection KK Hotel Ayodhya reaffirms the brand's commitment to providing world-class hospitality in different parts of the country,” added Mr Sarkar.

Unveiling The Swinton House, Pink City’s newest exquisite address redefining modern-day dining

National, December 2023: The Swinton House, a haven of opulence nestled in the vibrant city of Jaipur, opens its doors to connoisseurs of elevated taste and sophisticated leisure. Inspired by the grandeur of Victorian-era estates, this resplendent restaurant and bar blends European elegance with the rich cultural tapestry of Rajasthan. This launch marks the debut of a distinguished establishment that seamlessly blends heritage, modern cuisine, and unparalleled luxury for the discerning traveller in the Pink City.

Situated amidst the picturesque landscapes of Jaipur, The Swinton House is a manifestation of a world-class culinary and cocktailing experience. The interiors boast a modern touch, featuring an open courtyard and an inviting bar, adorned with Roman arches and glass panes. Patrons can indulge in the finest sundowners which turn into nights of revelry while savoring the chic ambiance and house special cocktails and canapes.

As one enters the property, they are welcomed by a lush green canopy of exotic plants. The main entrance beckons with a four-sided open bar, adorned with waterfall marble tops lit by warm yellow bulbs and hanging glasses. At the heart of The Swinton House is The Yard, the ground-zero restaurant where international modern cuisine harmoniously merges with the scrumptious flavors of the decadence of Rajasthan. Divided into three distinct areas, The Albion caters to diverse tastes. The cozy family room, replete with big chesterfield sofas and round tables against dark green accented walls, provides an intimate dining experience. As you venture further above, you enter The Albion, a space for after-hours replete with private areas, bold interiors and a special Asian food menu.

The Swinton House brings well-traveled guests a diverse culinary offering that intertwines modern world cuisine with the essence of India's diverse gastronomy. This blend has been meticulously perfected over the years, capturing the essence of traditional and contemporary tastes. Chef Prince Beniwal’s passion for exploring and incorporating regional Indian flavors into global dishes has led to a menu that is both innovative and respectful of its roots; some signature dishes include Moroccan Chicken Kebabs, Cottage Cheese Mousse Nest with Pickled Kataifi, London Fog Run Tiramisu and more.
The bar at The Swinton House is an embodiment of innovation and tradition, taking guests on a journey across varied flavors and spirits. The menu has been crafted by the in-house mixologist Ankur who hails from Himachal Pradesh. The signature cocktails are a testament to Ankur’s skills, each a unique story in a glass. He takes pride in using locally sourced ingredients and global spirits and infusing his creations with a hint of Jaipur’s charm. Trendsetting concoctions include Disco Jamun, Vetiver Coffee Highball and more.

Ecstatic about the launch, Sagar Nagpal & Mohit Gurnani, co-founders of The Swinton House said “The Swinton House sets itself apart with its commitment to curating bespoke experiences that elevate the senses. The culinary offerings are a perfect amalgamation of familiar flavors and avant-garde techniques, creating a symphony of tastes that will tantalize discerning palates. Guests can expect a regal twist on world-renowned delicacies, promising a gastronomic adventure like none other. The meticulously restored colonial property serves as a canvas for the seamless fusion of heritage and modernity, offering a captivating backdrop for every visitor.”

The Swinton House promises not just a dining experience but a journey into elevated culinary excellence. With its Victorian-inspired interiors, exquisite menu, and crafted cocktails, The Swinton House invites patrons to savour the finest in gastronomy and mixology, creating memories that linger beyond the dining table.

Takara Standard to Debut at ACETECH, Showcasing Innovative Enamelled "HORO" Built-in Kitchens

New Delhi, December 2023 – Takara Standard's potential entry into the Indian market, still under consideration, could work well for the company as it seeks to expand its business overseas and meet the needs of customers in new markets. The company's proprietary enameled “HORO” built-in kitchens are designed to bring additional comfort to the lives of people in India, where rapid changes in lifestyles have prevailed in recent years. The high-quality enamel used in these kitchen systems has a glassy surface that can be easily cleaned with a quick wipe, making it ideal for Indian consumers whose cooking requires a lot of oil. Additionally, the steel base of the products helps eliminate the risk of termite damage and corrosion due to moisture.

Takara standard is considering this move as part of its goal to boost its overseas sales to 10 billion JPY by FY 2030 from approximately 1 billion JPY in FY 2022. The company's debut at ACETECH New Delhi is a significant step towards this goal, there it will showcase its unique enameled built-in kitchens and demonstrate their durability and clean-ability. This will be the first time for Takara standard to showcase its products in India. The company currently does not have any distribution of its products in India. At the Takara standard booth, the company plans to exhibit two flagship models of the world's only enameled system kitchen. To gauge the response of the local Indian market to the company’s unique enamel system kitchens, which are original and proprietary products, Takara standard made its debut at the ‘ACETECH New Delhi exhibition. 

The company’s commitment to environmentally friendly practices, such as using easily recyclable materials and avoiding adhesives in assembly, will contribute to India’s efforts towards sustainable development.

Takara Standard was founded in 1912 in Japan as an enamel cast ironware manufacturer. In 1967, it pioneered the world’s first enamel system kitchen, becoming a leading residential equipment manufacturer, boasting the top kitchen sales in Japan. In 2015, it commenced full-scale international expansion, achieving steady sales growth primarily in East Asia, including China, Vietnam, and Taiwan.

● Takara standard’s HORO material:

"HORO" is a material that combines the strength of iron with the beauty of glass. Takara standard developed this proprietary HORO material, which overcomes the breakage of glass, over many years. Takara standard's "High-Quality HORO" showcases the robustness of iron, providing resilience against impacts, while the glass layer acts as a barrier against dirt and moisture. The durability of the enamel surface makes it distinctly different from ordinary enamel pots or other materials.

Until recently, HORO's surface had a glossy look, however, new products combine enamel with a matt finish. This means Takara can provide a variety of surface design products.

● 10 points that demonstrate the strength of Takara standard's HORO:

1. Can quickly wipe up water, easy to clean

2. Resistant to moisture and mold

3. Conveniently magnetic and can be used as a family message board

4. Very shock and crack resistant

5. Thanks to the ink jet printing tech, it is available in a wide range of colors and designs

6. The material allows permanent maker pen to be wiped off with water, meaning family can leave temporary messages

7. Scratch resistant

8. Heat resistant, giving peace of mind

9. Environmentally friendly (easily recyclable material; no adhesive used in assembly)

10. Odor resistant


Hyatt openings through 2025

Park Hyatt

Park Hyatt Marrakech (early 2024)

Park Hyatt London River Thames (mid 2024) 

Park Hyatt Los Cabos at Cabo del Sol (2024)

Park Hyatt Kuala Lumpur (mid 2024) 

Park Hyatt Changsha (2024)

Park Hyatt Johannesburg (2025)

Park Hyatt Cancun (2025)

Park Hyatt Phu Quoc (2025)

Park Hyatt Taipei (2025)

Grand Hyatt

Grand Hyatt Kunming (2024)

Grand Hyatt Mexico City Santa Fe (2025)

Grand Hyatt Cancun Beach Resort (2025)

Grand Hyatt Grand Cayman Hotel & Residences (2025)

Grand Hyatt The Red Sea (2025)

Miraval

Miraval, The Red Sea (2025)

Alila

Alila Shanghai (late 2024)

Alila Dalit Bay (2025)

Alila Dongao Island (2025)

Andaz

Andaz Doha (mid 2024)

Andaz Amsterdam Prinsengracht (renovation unveiling mid 2024)

Andaz Miami Beach (late 2024)

Andaz Turks & Caicos at Grace Bay (2025)

Andaz Lisbon (2025) 

Andaz Bangkok (2025)

Thompson Hotels

Thompson Houston (2024)

Thompson Palm Springs (2024)

Thompson South Beach (2024)

Thompson Vienna (early 2025)

Thompson Rome (early 2025)

Thompson Monterrey (2025)

Thompson Shanghai (2025)

The Unbound Collection by Hyatt

Hotel Toranomon Hills (2023)

Grand Hansa Hotel (2024)

Noor-Us-Sabah Palace (2025)

Zoëtry Wellness & Spa Resorts

Zoëtry Halkidiki (mid 2024) 

Dreams Resorts & Spas

Dreams Estrella Del Mar Mazatlan (mid 2024)

Dreams Madeira Resort, Spa & Marina (mid 2024)

Quaker Welcomes Kiara Advani And Sidharth Malhotra As Brand Ambassadors

New Delhi, December 2023: Quaker, a trusted name and pioneer in the oats segment, proudly announces the addition of celebrity power couple, Kiara Advani and Sidharth Malhotra, as its newest brand ambassadors. This momentous collaboration signifies the fusion of Quaker's 145-year legacy in advocating the ‘goodness of oats’ worldwide with the contemporary influence and appeal of Kiara and Sidharth.

The brand has been dedicated to delivering their valued promise of bringing oats to more people in more delicious ways and has pioneered innovative ways to uphold this commitment. As a modern nutrition brand offering a diverse range of oats-based options, Quaker continues to redefine how oats are embraced, establishing them not just as a breakfast choice but as versatile ingredients for a variety of tasty and nutritious meals.

Relaying her excitement, Kiara Advani, commented, "Oats have been a constant part of my diet, a delightful addition that I truly love. They're my morning and evening essentials, a wholesome choice with nutritious energy. Partnering with Quaker resonates with my belief in maintaining a balanced lifestyle without compromising on taste. I'm excited to collaborate with Quaker to highlight how oats, with their inherent goodness, effortlessly elevate everyday meals, making conscious eating both convenient and delicious."

"Teaming up with Quaker feels like the perfect match, as oats have long been my go-to to get an energized start to the day. When it comes to a speedy, wholesome meal, they are my top pick; quick to make and filled with goodness. I look forward to showcasing how these versatile oats seamlessly fit into anyone's schedule, transforming mindful eating into a delightful journey." expressed Sidharth Malhotra.

In her remarks on the announcement of Kiara and Sidharth as brand ambassadors, Sravani Babu, Associate Director and Category Lead - Quaker, PepsiCo India, said, "With Kiara Advani and Sidharth Malhotra joining the Quaker family, their vibrancy, relatability, and commitment to a balanced lifestyle complement Quaker's ethos perfectly. Kiara's vivacious energy and Sidharth's active lifestyle resonate with today's generation, making them influential advocates for a wholesome way of living. Their shared values align seamlessly with Quaker's mission, enhancing the brand's endeavor to inspire individuals to embrace oats as a delicious and beneficial dietary inclusion. Together, Kiara and Sidharth bring not only star power but also an authentic passion for wellness, making them ideal ambassadors to further champion the ‘goodness of oats’ message.”

The new brand ambassadors will play a pivotal role in forthcoming campaigns and launches, engaging audiences in the oat-a-licious journey.