Accor and Handiwork join forces to promote the training and professional development of disabled people in the hotel industry

Accor, a global leader in hospitality, announces a partnership with Handiwork, an ESUS (French government-approved social enterprise) that provides training and support to disabled people in the workplace. This innovative partnership will lead to the roll-out of the HANDIWORK DÉCOUVERTE (Discovering Handiwork) program in a number of Accor hotels across France, ranging from economy to luxury, providing people from the sheltered sector with introductory training in the hospitality industry. 

An initial seven hotels kicked off the program in late 2024, including properties in Hauts-de-Seine (92), Toulouse and Le Havre, welcoming 28 trainees. In early 2025, the project will be extended to other cities, including Lyon and Bordeaux. Over a period of 10 months, the participants will be supported by a Handiwork training officer and will learn about the various roles in hospitality. The apprenticeship, which includes hands-on training and total immersion in Accor hotels, will ensure they acquire practical and empowering hospitality skills. At the end of the training, participants will receive a formal qualification detailing the skills acquired and they will also have the opportunity to pursue their professional journey within the Group.   

“This partnership with Handiwork is a chance for us to further open the doors of our hotels and to play an active part in the training of participants. We are proud to offer these talented people a meaningful first professional experience, and to strengthen our commitment to an inclusive hotel industry,” said Anne-Sophie Beraud, SVP Social Care & Impact, Accor. 

“Following our work in the Retail sector, we are extremely proud to be able to expand our “HANDIWORK DÉCOUVERTE” training and integration pathways to the Hospitality industry. The diversity of career paths offered within Accor Group’s many brands provide genuinely exciting opportunities for talent from the sheltered sector, seeking to enhance their professional development and make their way into the mainstream workplace,” said Lionel SATOUF, co-founder and CEO, Handiwork. 

Accor has long sought to foster an inclusive hospitality industry. In 2023, Accor launched a partnership with Simplon, an inclusive training organization focused on digital careers, to provide training to 14 people with disabilities in the role of App Designer & Developer. This work-based learning program offers 18 months of training as well as personalized support. The initial roll-out began in April 2024 following a six-month pre-selection process, marking the first successful stage of this partnership which will continue until October 2025. 

For the past seven years, Accor has been involved in DuoDay, a national day that its hotels and headquarters take part in to raise awareness of and promote the professional integration of disabled people. This year, 100 Duos were created, made up of disabled people and Accor employees, thus offering participants the opportunity to interact with our teams and learn about the Group and its career opportunities. This program, initially launched in France, has gradually been extended internationally to countries where the Group operates, becoming “Accor World DuoDays”.  

In partnership with local charities, not-for-profit organizations and schools, Accor Greater China has since 2016 been actively involved in organizing events to showcase careers in hospitality. Approximately 500 events have been organized over the past seven years, involving almost 8,400 disabled people and 25,000 employees. In 2022, Accor also organized a special day for young visually impaired people as part of the program, “Blind Empowerment 100-Day”, in partnership with the charity beYoureyeS. In 2023, the partnership was renewed with an event at the Pullman Shanghai Jing An, offering tailored training to introduce participants to careers in hospitality.

In North America, the Fairmont Tremblant and Fairmont the Queen Elizabeth began a partnership with Giant Steps, a Canadian NGO specialized in educating people with autism spectrum disorders and promoting the professional integration of autistic and neurodivergent adults. Launched in 2022, this pilot project led to the integration of 12 new staff members into hotel teams, supported by professional trainers from Giant Steps. These two hotels are the first in Canada to roll out this program, with the aim of extending it to other Fairmont hotels in the country, while in parallel providing a positive experience to autistic guests and their families. 

World of Hyatt and Headspace Launch New Series to Help Travelers Find A Good Night's Sleep

Hyatt’s award-winning loyalty program, World of Hyatt, in collaboration with Headspace, the world’s most accessible and comprehensive mental health platform, today debuts a new exclusive video series, Headspace’s Science Behind Sleep, presented by World of Hyatt, extending care for guests and members by providing access to expert and science-backed tips on how to get better sleep while traveling. The new sleep series is available in guestrooms at nearly 400 Hyatt hotels and within the Headspace app beginning today, Nov. 14.

Three-in-four consumers say that sleep quality is the most important factor when traveling and are more likely to take advantage of amenities designed to improve their sleep, based on a recent survey* Hyatt conducted. Filmed at Park Hyatt Aviara Resort, Golf Club & Spa in Carlsbad, Calif., the series explores sleep’s vital role in maintaining our overall wellbeing both pre, during and post-trip through a science-based approach. Created in collaboration with World of Hyatt, led by Headspace’s Dora Kamau, Meditation and Mindfulness Teacher, and advised by renowned Sleep Expert and Psychologist, Dr. Aric Prather, each episode is infused with scientific research and tips for managing common sleep struggles.

Traveling can often stir a whirlwind of emotions – from the anticipatory thrill to the underlying stress of planning. These emotions can significantly impact travelers’ sleep once they reach their destination. The series explores practical scientific-backed steps travelers can take before and during their trips to seamlessly transition into a restful state, ensuring they can fully savor their trip or stay focused on their work projects without the interference of sleep troubles.

The series will take guests through five episodes:

Befriending Jet Lag – includes tips to handle circadian misalignment to lessen the impact of jet lag

Creating a Travel Bedtime Routine – provides suggestions to make new environments feel more like home to help with the transition process while traveling

Eat and Drink Smarter – mindful choices to make when traveling to protect your sleep and not interrupt your sleep cycle

Dealing with Night Time Wake-Ups – covers tools to help you get back to sleep for every scenario

The Power of Morning Sunlight – explores ways to naturally support your internal body clock using the sun and boosting your overall wellbeing

“Traveling, whether for business or pleasure, brings with it a range of emotions, including excitement, anxiety and stress, all which can affect our sleep quality,” says TJ Abrams, Vice President of Global Wellbeing, Hyatt. “To ensure guests and members are feeling their best, no matter where they lay their heads, the video series is designed to help our guests, members, customers and colleagues on their wellbeing journeys.”

Travelers can check out the first episode of the new series on Hyatt’s YouTube Channel today and guests and members will have access to the entire series on guestroom TVs across nearly 400 participating Hyatt hotels.

“Through the synergy of Headspace's expertise in sleep hygiene and scientific insights, combined with Hyatt's commitment to world-class hospitality and guest wellbeing, together, we're uniquely positioned to help guests unlock the secrets to their best sleep yet,” said Emma Nemtin, Head of Consumer Partnerships and Distribution at Headspace. “We hope that Hyatt guests learn useful tips with each video and are able to apply them to their daily lives and sleep routines to better their mental health and wellbeing.”

Hyatt and Headspace’s industry-leading collaboration began in 2019, to make mindfulness exercises, guided meditations and sleep content more accessible to guests, World of Hyatt members and customers, as well as for global Hyatt colleagues who have access to a complimentary Headspace subscription. In 2023, Hyatt and Headspace continued to expand their offerings with premium colored noise content. Available via the World of Hyatt app and in-room televisions at select properties across the U.S., Canada and Mexico, guests, members and colleagues can enjoy a complimentary sampling of relaxing sounds from Headspace’s premium colored noise collection to help them drift off, relax or focus.

In addition to guests, members and colleagues, Hyatt is extending its purpose of care to help enhance sleep routines, Hyatt is also providing complimentary, one-year subscriptions to Headspace to support non-profit organizations, including Salt & Light Coalition Chicago, ReStore NYC, University of Maryland Safe Center for Human Trafficking Survivors, Safe House Project, BEST Alliance and Survivor Alliance.

Renaissance Hotels Fuels Local Discovery on a Global Scale with the Debut Of ‘R FINDS’ Digital Marketplace

With a global presence spanning nearly 40 countries, Renaissance Hotels, part of Marriott Bonvoy’s distinguished portfolio of over 30 hotel brands, has embraced local discovery as its defining characteristic, connecting travelers with the vibrant spirit of neighborhoods worldwide. Each property reflects the unique culture and character of its surroundings through thoughtfully designed spaces, the guidance of Renaissance Navigators, and its annual Global Day of Discovery, a lively celebration of local businesses held at each of the brand’s 170+ properties around the world.

Today, on the 10th anniversary of Global Day of Discovery, Renaissance Hotels’ celebration of localism takes on new significance with the debut of R FINDS – a global digital marketplace celebrating and supporting local artisans, creators, and small businesses, and connecting travelers to the heart of the communities that Renaissance Hotels co-exist within. Beginning with 175+ products representing Renaissance Hotels’ 175+ properties across the globe, R FINDS is more than an online marketplace — it’s a cultural bridge that brings the soul of each property’s neighborhood to travelers everywhere, offering exclusive access to hidden gems and small businesses around the globe.

The new platform has been curated with the support of Renaissance Hotels’ Navigators, the brand’s onsite experts with deep-rooted connections to the community. Now, in addition to providing the best local discoveries for guests to savor, shop, sip and see, the Navigators’ expertise offers consumers an authentic way to discover and support the best - and often hidden - creative businesses in the neighborhoods they call home. From handcrafted goods and artisanal foods to bespoke home decor and wearable art, the array of products has been curated to embody the distinctive spirit of Renaissance neighborhoods. The commission-free marketplace empowers local artisans and entrepreneurs by providing them with global exposure without additional costs, directly benefiting the small businesses that fuel these communities.

“With the launch of R FINDS, we’re evolving Global Day of Discovery from a one-day celebration of localism to a platform that fosters meaningful connections year-round,” said Jennifer Connell, Vice President and Global Brand Leader of Premium Distinctive and Collection Brands at Marriott International. “This digital marketplace connects travelers instantly to unique makers from around the world, proving that our commitment to generating positive and sustained impact for our neighbors extends far beyond the walls of each hotel.”

Global retailers will include brands such as Amorío from Mexico, EIRA from India, Larimar from the Dominican Republic, Suraquia from Spain, and Mince from Thailand; along with US retailers like Chicago’s Sunday Standard, Ox & Pine Leather Goods from Texas, and Meyer the Hatter from New Orleans.

Additional highlights from the marketplace include fragrances, vintage posters, watches, jewelry, home goods, purses, and apparel, with products, such as the brand’s custom blended honey kit, to be added in early 2025. The honey kit will include unique tasting profiles representing three destinations, including Edisto Gold Honey from Charleston, South Carolina, Heaven’s Honey from Chicago and Manoa Honey & Mead from Wahiawa (Oahu), Hawaii. The kit will also include corresponding cocktail recipes curated from each nominating hotels’ Evenings Ritual program.

With an editorially driven approach, the site features curated content from Wallpaper* magazine and contributions from celebrity guest editors, such as James Beard Award-winning chef, artist, and advocate Sophia Roe, as well as other notable tastemakers. Through these collaborations, R Finds reinforces Renaissance’s commitment to daily discovery, offering thoughtful perspectives on the people, products, and stories that make each neighborhood unique.

“Arriving at a time of the year when countless small business owners that make up our vibrant communities are being recognized and supported, I’m honored to help craft, shape, and share the stories of local communities that connect to travel experiences,” said Sophia Roe. “R Finds is a natural platform for stories that reflect the commitment Renaissance Hotels has to making an authentic difference in local communities – and creating memorable, meaningful experiences for travelers.”

Renaissance Hotels worldwide will celebrate Global Day of Discovery today, November 19th, where each property will host immersive, community-focused events with the centerpiece of the celebration being the launch of R Finds. Connecting travelers and locals from all parts of the globe, Renaissance Hotels’ new platform not only honors its properties but also uplifts the people and communities that make each destination worth discovering.

To discover intriguing neighborhood finds from around the world all in one place or for more information on R Finds, visit www.R-Finds.com. To learn more about Renaissance Hotels, visit www.renhotels.com.

Vertical Garden Tower for Rosewood hotel

French architect Jean Nouvel has designed a lattice-covered tower to house guest rooms and residences at the Rosewood São Paulo resort, which features interiors by French designer Philippe Starck.

Pritzker Architecture Prize-winner Nouvel's 25-storey concrete Mata Atlantica Tower houses the majority of accommodation at the Rosewood São Paulo, which is located close to the major Avenida Paulista thoroughfare and many of the Brazilian city's important cultural institutions.

The tower steps inward gradually as it rises, creating spaces for large roof gardens as well as balconies for the 114 guest rooms and 100 private Rosewood Suites available for purchase inside.

Jean Nouvel's Mata Atlantica Tower is wrapped in wooden lattices that will eventually be covered in local plants. These gardens and the vertical timber screens that cover the building were planted as part of a biodiversity programme, which aims to repopulate the indigenous flora and fauna from the Mata Atlantica rainforest.

"Covered in wood and wrapped in generous nature, the vertical garden tower features 10,000 trees and rises 100 metres into the sky," said a statement from Rosewood.

This one of several recent Nouvel projects that heavily incorporate plants, including the Aquarela complex in Ecuador.

Source

Meliá Chiang Mai has joined forces with three universities to educate and train upcoming generations of hospitality professionals about sustainable farming, culinary and waste management practices.

Culinary students from Suan Dusit University in Lampang, Chiang Mai University and Rajamangala University of Technology Lanna Tak study, and experience in action, Meliá Chiang Mai’s ‘360º Cuisine’ concept as part of ongoing partnerships between the hotel and the universities.

Under its ‘360º Cuisine’ program, the hotel works closely with local farmers to help improve sustainability and encourage ethical production to make the overall food system more resilient. The hotel sources vegetables, fruit, herbs, cage-free eggs, sterilised fresh milk, artisanal cheese, honey and more from a network of nearby ethical and chemical-free suppliers such as gourmet organic farms Seed and Rong Khum, as well as Jartisann’s Original Thai Cheese and Supha Bee Farm.

Designed to reduce the hotel’s carbon footprint and promote healthy eating, the ‘360° Cuisine’ program is spearheaded by Meliá Chiang Mai’s executive chef Suksant (Billy) Chutinthratip. Chef Billy and his team harvest as many ‘farm to plate’ ingredients as possible – roots, leaves, stems, stalks and more – in a ‘thoughtful cooking process’ before food waste returns to the farms as fertilizer.

Since the 360° Cuisine program’s inception in 2022 until July this year, the hotel has processed more than 5590kg of leftover food as compost and fertilizer and more than 1820 kg of cooking oil as a biodiesel fuel.

“Witnessing the younger generation engage with our concept is incredibly rewarding; the students appreciate the hard work behind our sustainability efforts, and the universities value real-world learning experiences,” Chef Billy said. “The students hold the key to long-term changes benefitting the health of our guests, community and environment.”

As part of their studies, students visit Seed and Rong Khum to learn about sustainable agriculture, and spend time at the hotel’s kitchens to see the 360° Cuisine program in action and cook the concept’s dishes. Chef Billy provides case studies for students as part of their culinary art curriculum, and participates in guest speaker sessions.

Meliá Chiang Mai has hired some of the students upon graduation who, according to Chef Billy, “share our passion for sustainability”.

"I had the invaluable opportunity to serve as a kitchen trainee at Meliá Chiang Mai, where I learned numerous sustainability practices, including managing kitchen waste through a 360-degree approach, directing it to an organic farm for composting,” said Chiang Mai University graduate Thodsapol Chaimongkol. “My university instructor and Chef Billy supported me in an experimental project that explored the use of locally grown kale in pizza dough. This experience enriched my culinary skills and paved the way for me to be selected as a permanent staff member upon graduation, marking a major milestone in my career."

"After completing my internship program with Meliá Chiang Mai, I am so proud to be a member of the culinary team,” said Rajamangala University of Technology Lanna Tak graduate Chanika Thongtecha. “I had the opportunity to learn extensively during my time here and, with the support of Chef Billy and the team, I implemented a project using surplus tomatoes from local farms to create jelly for our buffet sections and coffee breaks. This experience has been rewarding and educational, and I’m excited to continue contributing to the team."

Diageo India partners with the Skill Council for Persons with Disabilities (SCPwD) to train and place over 300 students under its ‘Learning for Life’ Program

Diageo India (United Spirits Ltd.) among the country’s leading alco-bev companies has partnered with the Skill Council for Persons with Disability (SCPwD) to train and place over 300 students in Food & Beverage Services under the ‘Learning for Life' program. The convocation ceremony for the first batch of 22 students trained in the Bengaluru centre was held in the presence of Ms. Shilpa Vaid, Chief Human Resource Officer, Diageo India, Mr. Ravindra Singh CEO – SCPwD, Ms. Lizanne Pinto, Area Director of Human Resource, South & East India, Bangladesh and Sri Lanka, Marriot International, Mr. Amlan Kumar Dasgupta Vice President – Skill Development, Royal Orchid and Regenta Hotel, and other senior leaders.

In 2023, Diageo India expanded its ‘Learning for Life’ programme to include Persons with Disability, preparing them for roles in the Business and Hospitality sector. The three-month long residential training program is conducted at SCPwD-affiliated training centres in Delhi NCR (Noida) and Bengaluru by certified trainers and assessors. Students are trained in Food and Beverage Services, Interpersonal skills, Employability skills and Communication skills- this ensures they are equipped with the support needed to meet demands of the hospitality sector. Post completion of the program, students are employed by SCPwD’s placement partners including Accor Hotel, Lemon Tree Hotel, Marriott Hotels India, Hotel Royal Orchid and Regenta, and QSR chains like La Pino’z Pizza and Compass Office Cafeterias, all of whom have come together to build a more inclusive hospitality industry.

Shilpa Vaid, Chief Human Resources Officer, Diageo India, said, “We're proud to strengthen our partnership with SCPwD, advancing inclusion in line with our Spirit of Progress ESG action plan. Our 'Learning for Life' program seeks to support Persons with Disabilities, equipping them with vital skills and resources, while opening doors to employment and opportunity. We’re keen to work collaboratively, shaping a hospitality sector that works for all.

 Ravindra Singh, CEO of the Skill Council for Persons with Disability (SCPwD), added, “Diageo India’s leadership in driving inclusion and diversity sets an example for others to follow. Together, we are not just creating job opportunities but breaking down barriers that have previously limited Persons with Disabilities from gaining mainstream employment.”

 One of the program's beneficiaries, Ramya S, shared, "For the longest time, I wasn’t sure if someone like me could ever land a regular job. I worried about whether I had the right skills and how people would treat me at work. But the ‘Learning for Life’ program changed everything. It gave me the platform and the training I needed, and now I’m ready to join the hospitality industry with confidence and hopes for a bright future.”

Meliá Hotels Limit Food Waste With AI

In recent months two upscale resorts, Meliá Koh Samui in Thailand and Meliá Ho Tram in Vietnam, have taken huge strides in their food waste reduction with the introduction of AI technology. The new food management system from Lumitics makes sure the resorts are limiting leftovers without any erosion on the high level of gastronomy the Spanish hotel group has become known for.   

Meliá Koh Samui, a beachfront resort on one of Thailand’s most popular islands, implemented the Lumitics Insight system in June 2024, encouraged by its own commitment to sustainability. 

With the help of sensors and computer programs the culinary team has been able to track all food waste created by their F&B operations. From that baseline, adjustments were made and they have now seen a 40% reduction in leftovers. The team is now monitoring its buffet and making adjustments according to data. For example, when the guest base is heavily European, the hotel lightens the Asian dishes in the buffet. Where possible, repurposing food has also been an important part of their efforts.

Along Vietnam’s southern coast at Meliá Ho Tram, the culinary team has recently established a baseline and is now working on an action plan to emulate the success at Meliá Koh Samui. The Insight device has been implemented at their Sasa restaurant; again, the main focus is tracking the leftovers from the breakfast buffet.

Other Meliá hotels and resorts in the region are using a circular food economy to ensure food waste is kept at a minimum. As of early 2024, Meliá Chiang Mai had sent back more than 3,000 kg of food for compost and fertilizer to the sustainable farm they get their produce from. This kind of recycling has been ongoing since the hotel launched its 360° system in 2022.

Properties like Meliá Vinpearl Phu Quoc and INNSiDE by Meliá Kuala Lumpur Cheras are also using food waste for fertilizer. Sol by Meliá Benoa Bali and Gran Meliá Jakarta, both in Indonesia, are managing food waste through the Scholars of Sustenance program. Through this partnership they are providing hundreds of meals per month, using food that may otherwise be wasted. 

“The implementation of this new food waste system is one of a number of tools our properties are using to ensure food waste is kept to a minimum,” said Igancio Martin, managing director for Melia Hotels International in the APAC region.

Why Prioritising Sustainability is Important in Hospitality by Shivani Arora

In recent times, the hospitality industry has widely recognized the growing need for sustainability to maintain the health of natural ecosystems.

Life must be supported for present and future generations, and adopting sustainable practices is essential to ingraining certain behaviors. In order to draw visitors, hotels mostly rely on natural resources like immaculate scenery, beaches, and pure air. But this dependence also puts a lot of stress on these resources, endangering the ecosystem that the business itself depends on.

Hotel operators are turning an increasing amount of their attention to revenue management systems and sustainability initiatives in order to combat rising expenses, more regulations, andfierce competition. During this process, there appears to be an increase in awareness among travelers as well, who are searching for hotels that are environmentally friendly.

Hotels are adopting sustainable practices as a result of their growing acceptance of the sustainability problem.

Recycling laws, reduced water consumption, waste minimization, energy conservation, and carbon emission reduction are among the measures that are being adopted. The front-runners among the hotel chains such as Hilton and Marriott are the major proponents of this movement owing to their open declarations of the measures adopted to minimize the negative impact on the environment.

Let’s look at some sustainable practices in hospitality these days.

Waste management and reduction- Hotels are reducing the amount of single-use plastics and throwaway things they use, as well as reducing food waste through programs and creative recycling ideas.

Water conservation – Water-efficient fixtures, rainwater harvesting systems, and greywater recycling technologies are being adopted to reduce water consumption without compromising guest comfort. 

Sustainable sourcing and local partnerships- Prominent lodging establishments are giving top priority to acquiring products and services that adhere to ethical and ecological norms, such as locally and organically produced goods. In addition to lowering their carbon footprint, hotels that promote local relationships also help the communities and companies in the area.

Technology’s place in environmentally friendly hospitality-Technological advancements play a pivotal role in facilitating sustainable practices within the hospitality industry. From IoT-enabled smart systems that optimize energy usage to mobile applications that promote paperless operations and AI-driven predictive analytics for resource optimization, technology is instrumental in driving efficiency and reducing environmental impact. 

Based on existing patterns, it is easy to forecast that the increased emphasis on sustainability will continue. The growing concerns about the environment have made consumers very wary.Travelers want to choose hotels that are sustainable and practice eco-conscious living. In addition, hotels are embracing sustainability to obtain a competitive advantage in the market as well as to help create a healthy planet. For the hospitality business to continue growing and succeeding, sustainability is a strategic necessity because customers are prepared to pay extra for eco-friendly lodging.

For the hospitality sector, sustainability is now not just a desirable outcome but also a need. Hotels may meet guest expectations while reducing their ecological footprint by using sustainable sourcing techniques, waste reduction strategies, energy efficiency measures, and water conservation activities.

The hospitality sector can lead the way toward a more sustainable future by working together, being innovative, and being dedicated to social and environmental responsibility.

Implementation Opportunities:

Assessing operational updates

Making operational adjustments is essential to enhancing hotel sustainability. Operators might begin by carrying out thorough energy audits to find places where energy use can be cut. This could lead to simple adjustments like replacing the lighting or changing the filter, which can quickly lower energy use and lessen the hotel’s carbon footprint.

They might also influence capital plans for more significant infrastructure modifications, such the eventual replacement of the HVAC system. The use of water conservation measures, like low-flow fixtures and efficient washing and irrigation systems, is crucial for sustainability initiatives. Programs for waste management, such as composting and recycling, can also dramatically reduce the amount of garbage dumped in landfills. A hotel’s operational efficiencies can be found anywhere and are frequently

Involving guests

By educating visitors about their environmentally friendly policies in public areas and guest rooms, hotels may make their sustainability programs more engaging for visitors and inspire them to get involved in conservation efforts. Guests at one island resort are encouraged to produce their own corals, which eventually outcompete certain species on the reefs.

Additionally, it provides eco-friendly amenities like toiletries in reusable containers, which cut down on the waste produced by single-use plastics.

Some hotels even incentivise guests for sustainable behaviour, like offering discounts for opting out of daily room cleaning. Hotels should also consider seeking feedback on their sustainability efforts to prioritise actions that guests are motivated by. By involving guests in sustainability initiatives, hotels not only reduce their environmental impact but also raise awareness and foster a sense of ownership among their clientele.

Engagement of workforce

Training and educating staff about eco-friendly practices, waste reduction, and energy conservation can lead to more efficient operations and cause a ripple effect where staff bring these practices to their homes and their communities. Staff can also serve as ambassadors, promoting sustainable practices to guests and encouraging their participation.

Moreover, recognising and rewarding employees for their contributions to sustainability efforts can boost morale and motivation. Ultimately, a committed and informed workforce is an invaluable asset in achieving and maintaining a sustainable future for hotels.

Some Challenges faced

Financial and cost hurdles are common since adopting sustainable practices frequently necessitates an initial investment, which may discourage enterprises owing to profitability concerns. Teaching stakeholders about the advantages of sustainable practices is crucial to overcome this obstacle because there may also be resistance to change and a lack of awareness.

In the realm of hospitality, sustainable practices are no longer a luxury but a necessity. As the world grapples with environmental concerns, the industry must embrace its role in promoting responsible consumption, conservation and social responsibility.

The journey toward sustainable hospitality has challenges, but with industry collaboration and innovative strategies, the hospitality sector can pave the way for a greener, more responsible future.

The hospitality industry is facing growing pressure to address its environmental impact and promote sustainable practices. However, while sustainability is often viewed as an opportunity for businesses to improve their reputation and attract environmentally conscious customers, the potential risk of climate change and non-compliance with the growing sustainability agenda is not yet seen as critical.

The Role of AI in the Hospitality Industry by Dr. Shailendra K Rai

Artificial Intelligence (AI) is transforming the hospitality industry by enhancing guest experiences, streamlining operations, and driving profitability. From personalized services to predictive maintenance, AI is becoming a vital tool for hotels, restaurants, and other hospitality businesses. Here’s a look at how AI is revolutionizing this sector.

1. Enhancing Guest Experiences

Personalized Recommendations: AI algorithms analyze guest preferences and behaviors to offer personalized recommendations for dining, activities, and services. For example, AI can suggest a specific type of cuisine based on a guest's past dining choices or recommend nearby attractions.

Virtual Assistants: AI-powered virtual assistants like chatbots and voice-activated devices are available 24/7 to assist guests with inquiries, bookings, and service requests. These assistants can handle a wide range of tasks, from room service orders to providing local information, thereby improving the guest experience and freeing up staff for more complex tasks.

Sentiment Analysis: AI tools can analyze guest reviews and social media mentions to gauge sentiment and identify areas for improvement. This real-time feedback allows hotels to address issues promptly and enhance overall guest satisfaction.

2. Streamlining Operations

Efficient Booking Systems: AI enhances the booking process through dynamic pricing, availability management, and personalized booking experiences. AI-driven systems can adjust prices in real-time based on demand, competition, and other factors, ensuring optimal occupancy rates and revenue.

Housekeeping and Maintenance: Predictive maintenance powered by AI can foresee when equipment or infrastructure might fail, allowing for proactive repairs. This minimizes downtime and reduces the likelihood of service disruptions. AI can also optimize housekeeping schedules based on guest check-ins and check-outs, ensuring rooms are ready promptly.

Inventory Management: AI algorithms help manage inventory by predicting demand for food, beverages, and other supplies. This reduces waste, ensures availability, and helps in maintaining cost-effective operations.

3. Driving Profitability

Revenue Management: AI-driven revenue management systems analyze vast amounts of data to forecast demand and set optimal room rates. These systems consider various factors, including booking patterns, local events, and market conditions, to maximize revenue.

Marketing and Sales: AI can segment customers based on their preferences and behaviors, allowing for targeted marketing campaigns. Predictive analytics help in identifying potential high-value customers and tailoring offers to them, thus boosting sales and loyalty.

Staff Management: AI optimizes staff scheduling based on predicted occupancy rates and guest needs. This ensures that the right number of staff is available at the right time, enhancing efficiency and reducing labor costs.

4. Future Trends

Robotics: The use of robots in hospitality is on the rise, with robots performing tasks such as room service delivery, cleaning, and concierge services. These robots can work around the clock and handle repetitive tasks, allowing human staff to focus on more personalized guest interactions.

Facial Recognition: AI-powered facial recognition technology is being used for seamless check-ins, security, and personalized services. This technology can identify guests as they arrive, streamlining the check-in process and providing a personalized welcome.

Augmented Reality (AR) and Virtual Reality (VR): AI, combined with AR and VR, can offer immersive experiences to guests. For instance, guests can take virtual tours of hotel rooms before booking or experience local attractions virtually, enhancing their overall experience.

Conclusion

AI is rapidly becoming an indispensable tool in the hospitality industry, driving innovation and efficiency. By leveraging AI, hospitality businesses can provide personalized guest experiences, optimize operations, and increase profitability. As technology continues to evolve, the integration of AI in hospitality will only grow, further transforming the way this industry operates and serves its guests.

Author:

Dr. Shailendra K Rai,

Associate Professor, Hotel Management, Jaipur National University, Rajasthan

Empowering Women: Overcoming Challenges in the Hospitality Sector by Haninder Sachdeva, CEO, Eight Continents Hotels & Resorts

In the realm of hospitality, women have long played a pivotal role in shaping guest experiences, managing operations, and driving innovation. Yet, despite their significant contributions, women continue to face unique challenges within the industry. From limited opportunities for advancement to persistent gender biases, navigating these obstacles requires resilience, determination, and a collective commitment to empowerment. In this article, we explore the challenges women encounter in the hospitality sector and discuss strategies for fostering inclusivity, promoting leadership opportunities, and empowering women to thrive in this dynamic field.

Understanding the Challenges

The hospitality industry encompasses a wide array of sectors, including hotels, restaurants, event planning, tourism, and more. Historically, women have been concentrated in certain roles within these sectors, such as housekeeping, front desk operations, and administrative positions. While these roles are essential to the functioning of hospitality businesses, they often lack the visibility and prestige associated with leadership positions.

One of the primary challenges facing women in the hospitality sector is the pervasive gender bias that can hinder their career advancement. Stereotypes about gender roles and abilities can influence hiring decisions, promotion opportunities, and workplace dynamics. Women may encounter unconscious bias during recruitment processes, performance evaluations, and team interactions, which can undermine their confidence and limit their professional growth.

Furthermore, the hospitality industry is known for its demanding schedules and fast-paced environment, which can present additional hurdles for women, particularly those with caregiving responsibilities. Balancing work and family commitments can be especially challenging in roles that require long hours, irregular shifts, and frequent travel. Without adequate support systems in place, women may find it difficult to achieve work-life balance and pursue career progression.

Despite these challenges, women in the hospitality sector are forging ahead, breaking barriers, and redefining traditional roles. Organizations and industry leaders have a crucial role to play in creating a more inclusive and supportive environment for women to thrive. This involves implementing policies and practices that promote gender equality, diversity, and inclusion at all levels of the organization.

Empowering Women: Strategies for Change

One strategy for empowering women in the hospitality sector is to provide mentorship and professional development opportunities. Mentoring programs can pair women with experienced leaders who can offer guidance, support, and career advice. By fostering meaningful connections and sharing insights, mentors can help women navigate challenges, build skills, and advance their careers within the industry.

Additionally, investing in leadership development programs can help women cultivate the skills and competencies needed to succeed in leadership roles. These programs can provide training in areas such as strategic thinking, decision-making, communication, and team management. By equipping women with the tools and resources they need to excel, organizations can help them overcome barriers and reach their full potential.

Another key aspect of empowering women in the hospitality sector is promoting diversity and inclusion in recruitment and hiring practices. This involves actively seeking out diverse candidates, eliminating bias from job descriptions and interview processes, and creating a welcoming and inclusive workplace culture. By embracing diversity, organizations can tap into a broader talent pool, foster innovation, and better reflect the diverse needs of their guests.

Furthermore, advocating for policies that support work-life balance and flexibility can help women juggle their professional and personal responsibilities more effectively. This can include offering flexible scheduling options, telecommuting opportunities, and parental leave policies that accommodate the needs of employees at different stages of life. By prioritizing employee well-being and flexibility,

organizations can attract and retain top talent, including women in the hospitality sector. Beyond organizational initiatives, industry-wide collaborations and advocacy efforts are essential for driving systemic change and addressing the root causes of gender inequality in the hospitality sector.

This can involve partnering with industry associations, educational institutions, and government agencies to promote gender diversity, advocate for policy reforms, and raise awareness about the importance of gender equality in the workplace.

Summing- Up

While women in the hospitality sector face various challenges, they also possess tremendous resilience, talent, and potential. By recognizing and addressing the barriers that women encounter, we can create a more inclusive, equitable, and empowering environment where all individuals have the opportunity to thrive. Through mentorship, professional development, diversity initiatives, and advocacy efforts, we can harness the full potential of women in the hospitality sector and drive positive change within the industry. Together, we can build a future where women are valued, respected, and empowered to lead in the dynamic world of hospitality.

Author

Haninder Sachdeva,

CEO,

Eight Continents Hotels & Resorts

IPOSH- The What , Why and How by Shivani Arora (Asst Professor in Tourism & Hospitality, Certified POSH Trainer)

Preventing sexual harassment in the workplace and creating a respectful, inclusive culture are among the important issues facing the hotel industry today. Hotels are unique environments and it can be a challenge to ensure a safe, harassment-free workplace.

Unchecked inappropriate behavior by employees, supervisors, vendors, or visitors can result in sexual harassment incidents and expensive lawsuits that can negatively impact recruiting and retention, employee morale, loyalty programs, brand reputation, and financial performance.

Implementing a sexual harassment training program specifically designed for the hotel industry is a crucial first step in teaching staff members how to identify, report, and prevent harassment as part of a comprehensive strategy to stop workplace harassment. It also helps to maintain a welcoming and safe environment for all guests and employees.

What is POSH Training?

Understanding the Act- Workers need to understand the basic definition of harassment. Employees typically believe that touching another person constitutes sexual harassment. While this behavior does qualify as sexual harassment, it’s not the only one. Social Culture vs Organizational Culture- Values are established by organizations, but social culture has an impact on corporate culture that cannot be overlooked. It has been noted that workers bring their unconscious social learning to work. There are instances when a particular behavior is appropriate in social settings but inappropriate in the workplace.

What are the benefits of POSH Training in Hospitality Industry?

Legal Compliance- A safe working environment and legal protection from liability are ensured by hotels that comply with numerous jurisdictions’ laws and regulations requiring them to provide training on sexual harassment prevention.

Employee Well being- Victims of sexual harassment may experience serious psychological, emotional, and physical consequences. Hotels show their dedication to their workers’ health and well-being by offering preventive training, which promotes an environment of mutual respect and support.

Maintaining a positive workplace culture- A hotel that prioritizes the prevention of sexual harassment promotes a positive workplace culture. This can lead to increased employee satisfaction, productivity, and loyalty, contributing to a healthier work environment.

Guest Satisfaction and safety- Reputation and guest experiences are closely related in hotels. Hotels make their guests feel safer and more at ease by addressing and preventing sexual harassment. This may have a favorable effect on patron loyalty and satisfaction.

Risk Mitigation- Incidents of sexual harassment may lead to fines, legal action, and reputational harm to the hotel. Prevention training assists in reducing these risks by teaching staff members on proper behavior and by laying out clear policies, procedures, and expectations.

Bystander Intervention- Training employees on bystander intervention empowers them to play an active role in preventing sexual harassment. Encouraging a culture of looking out for one another can contribute to a safer overall environment.

Ethical and Social Responsibility- Hotels have an ethical duty to provide preventive training in addition to their legal obligations. Encouraging a harassment-free workplace is in line with the larger social expectation that businesses should make a positive contribution to society.

Attraction and Retention of talent- When selecting or deciding to remain with an employer, job seekers and employees are increasingly taking workplace culture and policies into account. The hotel’s dedication to ending sexual harassment makes it a more appealing place to work, attracting and keeping top talent.

Best Practices- Global standards and best practices, including anti-harassment measures, have been established by numerous international hotel chains and hospitality organizations; hotels that consistently implement prevention training are in line with these industry-wide expectations.

How can employees recieve POSH Training-

An organization can provide its staff with a range of training alternatives. There are several options for POSH training, such as seminars on training modules, online classroom instruction, and traditional classroom instruction. The kind of training to use will depend on the nature of the organization.

Choose a solution that offers high-quality courses for corporate training. Instructor-led virtual training courses are the best, but employees should have the right to access them from any location, on any device. Online training makes it simple and easy to deliver training as needed, depending on your schedule.

In the workplace, sexual harassment has become the norm. While harassment can affect both men and women, women are more at risk. Through POSH training, managers and staff can collaborate to make the workplace a safer place for everyone. This training encourages managers and staff to abide by the law. Employees that participate in posh harassment awareness training will learn what constitutes harassment, how to spot it, and how to prevent it. The legal and moral ramifications of harassment are also covered in the training, as well as the obligation of both employers and employees to report and stop it.

Author: Shivani Arora

www.linkedin.com/in/shivani-arora-b37015114

Novotel Mumbai Juhu Beach Advances Sustainability Efforts with EV Charging Station Installation

Novotel Mumbai Juhu Beach proudly announces the installation of an Electric Vehicle (EV) charging station, reaffirming its commitment to environmental sustainability. This milestone initiative demonstrates the hotel’s dedication to implementing eco-friendly practices and setting new standards in the hospitality industry.

Renowned for its leadership in eco-friendly initiatives within the hospitality industry, Novotel Mumbai Juhu Beach has continuously strived to minimize its environmental footprint. The hotel introduced an in-house bottling plant in 2023 which significantly reduced plastic waste, while the introduction of a vegan menu showcased the hotel’s commitment to sustainable dining options.

Now, with the addition of the EV Charging station, Novotel Mumbai Juhu Beach continues to lead by example in promoting green practices.

The EV Charging station represents a significant stride towards reducing carbon emissions and promoting eco-friendly practices in the hospitality sector. It aligns perfectly with Novotel Mumbai Juhu Beach’s dedication to providing innovative solutions that contribute to a greener future.

Vishal Gupta, General Manager of Novotel Mumbai Juhu Beach, expressed his excitement about the introduction of the EV Charging Station, stating, We are thrilled to introduce the EV Charging Station at Novotel Mumbai Juhu Beach. As a part of our ongoing efforts towards sustainability, this facility aligns perfectly with our mission to reduce our carbon footprint and contribute positively to the environment.

Employee Learning And Development: The Secret Sauce Of Success In The Hotel Industry by Saurabh Pande, Master Trainer & Facilitator

In the ever-evolving world of the hotel industry, the secret recipe for an organization's success is deeply anchored in the talents and skills of its workforce. Yet, this secret recipe may lose its magic when the importance of comprehensive employee Learning and Development is overlooked by key executives and supervisors. Often underestimated, this element of professional development is a game-changer in the industry. The Association for Talent Development's 2023 study brings to light a startling revelation, indicating that hotel establishments offering comprehensive Learning and Development programs enjoy an overwhelming 218% higher income per employee than those that do not.

However, on the other side of this encouraging statistic is a concerning insight from a Gallup survey: 70% of employees do not feel they have mastered the skills required for their roles. This stark contrast between the potential and reality of employee Learning and Development in the hotel industry paints a vivid picture. In this thought-provoking article, we focus particularly on India's hotel industry to delve deep into the heart of this issue. We aim to explore the intricate challenges arising from inadequate Learning and Development and examine the sweeping impact such shortcomings can have on team performance.

1. The Keystone of Success: Standard Operating Procedures (SOPs)

Standard Operating Procedures (SOPs) act as the cornerstone of success in the hotel industry. They provide a methodical approach for efficient and uniform operations. SOPs ensure clarity, reduce errors, and promote teamwork, thereby forming a robust foundation for achieving organizational goals. However, a lack of clear SOPs can lead to confusion and inaccuracies, which can negatively impact the service quality in hotels. An effective SOP provides employees with a reference to the most common and vital tasks, procedures, and practices within the hotel. It is an invaluable tool for the Learning and Development of new employees and reinforcing protocols among existing staff.

2. The Downward Spiral: Inadequate Learning & Development

Inadequate Learning and Development can trigger a 'domino effect', where one event sets off a series of subsequent unfavorable incidents, leading to a decline in team performance. This is especially true in the hotel industry where high standards of service are expected. The remedy is clear - hospitality establishments must invest in comprehensive, high-quality Learning and Development to bridge the skills gap and boost productivity. Effective Learning and Development equips employees with the necessary skills and knowledge to perform their roles efficiently and deliver high-quality service to guests.

3. The Silent Adversaries: Complacency and Miscommunication

Complacency and miscommunication, if not addressed, can subtly undermine team performance in the hotel industry. Complacency can set in when employees feel their growth and learning have stagnated, while miscommunication can lead to errors and coordination problems. To counter these issues, it's essential to provide growth opportunities and maintain transparent communication channels to keep employees engaged and motivated. Regular Learning and Development programs and workshops can help employees upgrade their skills and stay updated with industry trends.

4. The Crucial Intersection: Impact on Team Performance

Inadequate Learning and Development harms team performance, resulting in decreased efficiency, complacency, and miscommunication. This is particularly significant in the hotel industry where team performance directly impacts guest satisfaction. Therefore, organizations must invest in comprehensive Learning and Development to foster growth, engagement, and effective communication within teams. A well-trained team can significantly enhance guest satisfaction, leading to repeat business and positive word-of-mouth advertising for the hotel.

In concluding our exploration, it is abundantly clear that addressing the often-hidden consequences of inadequate employee Learning and Development is not just important, but critical for the long-term success of any hotel establishment. The key to unlocking a multitude of benefits is acknowledging these challenges and making a firm commitment to invest in comprehensive Learning and Development solutions. These investments can bolster efficiency, improve quality assurance, reinforce safety protocols, and yield significant returns on investment. By nurturing a culture of continuous professional growth, hotel establishments can help unlock their workforce's full potential. However, the benefits of employee Learning & Development and development extend beyond the employees and the organization. This proactive approach greatly enhances the experience and satisfaction of the guests, contributing to the overall success of the hospitality industry. In essence, by investing in our employees, we are investing in the very heart of our establishments, setting the stage for a journey toward unparalleled success in the exciting world of hospitality.

---

About The Author

Saurabh Pande

Hotelier

Master Trainer & Facilitator

Certified Learning & Development Manager

Saurabh Pande, hailing from the charming city of Lucknow, is a passionate hotelier boasting an impressive 20+ years of experience under his belt. With a decade each spent mastering the art of F&B Service and Learning & Development, he has emerged as a dynamic Master Trainer and Facilitator. As a Certified Learning & Development Manager, Saurabh's diverse interests include reading, writing, and singing. Forever fuelled by curiosity, he loves exploring new avenues and delving into the hidden depths of his interests.

Linkedin Profile Link

Marriott International Becomes First Hospitality Company to Introduce Neuroinclusive Practices at Its Largest Customer Events

Leveraging work from Google Xi’s The Neu Project, Marriott strives to create a more inclusive experience for meeting attendees

Marriott International, Inc., a hotel industry leader for more than 95 years, today announced its commitment to incorporate neuroinclusive practices at Marriott-hosted customer events of 250 people or more globally. This commitment is a result of joining forces with The Neu Project, an initiative from Google’s Experience Institute (Xi) that aims to share resources designed to better accommodate and create a more inclusive experience during meetings and events for neurodivergent attendees. These practices are initially being previewed at Marriott’s Corporate Partnership Customer Conference, THE EXCHANGE, currently taking place November 28 through December 1, 2023 at the JW Marriott Desert Springs Resort & Spa in Palm Springs, CA.

Approximately 15-20 percent of the world’s population has neuro differences, including ADHD, obsessive-compulsive disorder, autism, dyslexia, epilepsy, and Tourette Syndrome.* In 2022, the Google Experience Institute launched The Neu Project in order to demystify and educate event professionals on the design of more neuroinclusive experiences through a helpful guide and checklist.

The following neuroinclusive practices will be incorporated at Marriott-hosted customer meetings and events of 250 people or more:

Quiet Room: A dedicated room will be available during Marriott customer events for recovery from sensory overwhelm, restoration and regulation. Designed to foster the physical, emotional, and mental well-being of attendees, the room will serve as a calming retreat where guests can break from the event to manage fatigue, overload and/or sensory needs.

Tools and Resources: At registration, event attendees will have the opportunity to request various tools to better accommodate their needs, including sensory & fidget toys, noise canceling ear plugs, sleep masks, sunglasses, printed agendas and venue maps, and details about loud music, flashing lights or surprise moments taking place during the event.

Closed Captioning for Main Stage Presentations: Real-time subtitles and captions will be available on-screen during main stage event and conference presentations.

“Grounded in our commitments to innovation and inclusion, Marriott is dedicated to making meetings and events more accessible for everyone,” said Drew Pinto, Executive Vice President and Chief Revenue & Technology Officer, Marriott International. “The Neu Project is a driving force in this space, and we look forward to working jointly with them, along with the neurodivergent community, to deepen our understanding of neurodivergent needs in order to truly welcome all.”

Over the past two years, Marriott has collaborated closely with The Neu Project to learn directly from the neurodivergent community. The company has already begun implementing various neuroinclusive practices at its recent customer events, including a quiet room and tools and resources at both THE EXCHANGE: Association Masters in Phoenix, AZ and THE EXCHANGE: Europe in Madrid, Spain. Last month, Marriott and The Neu Project also implemented a quiet room for attendees at IMEX America, an annual industry event in Las Vegas, NV where members of the global business events community come together.

Looking ahead to 2024, Marriott will further its neuroinclusion efforts by conducting active listening sessions with the community through conversations with The Neu Project and people who are neurodivergent, which will help shape future content.

“The Neu Project was born out of a desire to rethink event experiences post-pandemic, and has since grown into a major initiative that is driving change at events across industries,“ said Megan Henshall, Global Events Strategy at Google. “Marriott understands that creating environments where differing perspectives and experiences can come together boosts creativity, and we have witnessed their passion for increasing inclusivity at meetings and events. We’re excited to continue working with them as we strive to create more inclusive experiences with and for the neurodivergent community.”

Marriott’s implementation of neuroinclusive practices for meetings at select hotels builds on its fundamental core values of advancing diversity, equity and inclusion. Through third-party partners like Disability:IN, the leading nonprofit resource for business disability inclusion worldwide, Marriott offers a variety of resources to improve accessibility at meetings, events and conferences.

For more information on Marriott International’s meetings and events offerings and capabilities, visit https://marriottbonvoyevents.com/.

Novotel Visakhapatnam Varun Beach Breaks Barriers by Launching Braille Menus for the Visually Impaired

Novotel Visakhapatnam Varun Beach, a distinguished member of the Accor group, proudly heralds a breakthrough initiative in inclusivity with the launch of Braille menus. This historic step, unveiled at the renowned Indian specialty outlet, Zaffran, marks the hotel as the pioneer in Andhra Pradesh, fostering empowerment and equality for all.

The inauguration ceremony witnessed esteemed officials, including District Blindness Control Society Coordinator Dr. Vishwamitra, HOD Ophthalmology, Visakhapatnam, along with dignitaries from Andhra Medical College and Varun Group, gracing the momentous occasion.

Our ethos revolves around fostering inclusivity, ensuring every individual feels esteemed and embraced emphasized Mrs. Lakshmi Sridhar , General Manager at Novotel Visakhapatnam Varun Beach and The Bheemili Resort manaed by Accor.

The event welcomed luminaries such as Dr. G. Butchi Raju, Principal of Andhra Medical College, Dr. Allu Padmaja, Head of DREH, and Dr. Vasupalli Ravi, HOD, Anesthesia & CCM, KGH. The revelation of the Braille menu brought heartfelt joy to visually impaired guests, enabling them to independently explore and order from the menu.

This trailblazing move underscores Novotel Visakhapatnam Varun Beach’s dedication to fostering a more inclusive and hospitable environment within the hospitality industry. The Braille menus signify not merely a menu but a gateway to empowerment and independence for the visually impaired.

Additionally, the event was graced by Mrs. Lakshmi Prabhu Kishore, Director, Varun Group, further emphasizing their commitment to inclusivity and diversity. As part of this commitment, Novotel Visakhapatnam Varun Beach employs six visually impaired individuals across various departments. Two of these remarkable employees were present during the event, delighting in reading the Braille menu and placing their orders, symbolizing the triumph of inclusivity in action.

HARNESSING THE K.A.S.H. MODEL Empower Employee to Enhance Revenue, & Guest Experience in Indian Hotel Industry

It's a pivotal moment in the history of the Indian hotel industry. As we navigate past the challenges of the COVID-19 pandemic, we're stepping into a time of extraordinary growth and transformation, where the industry is ripe with opportunities for innovation and advancement. In the present scenario even if we talk about the mid-budget segment; then major players like OYO have witnessed an impressive surge in revenue, reaching 47.8 billion INR in 2022[1]. Furthermore, the sector is poised for expansion at a growth rate of 8.28% from 2023 to 2027[2], with market volume predicted to reach approximately US$10.53 billion or ₹774.95 billion [3].

However, certain challenges need to be addressed urgently, including high employee turnover rates and a declining intake in hotel management colleges. The annual turnover rate in the hotel industry stood at a staggering 74.9% in 2018[4], highlighting the dire need for an effective training model. Over the past four years, data shows that a mere 77% of students graduating from hotel management and catering colleges were boys [8].

Additionally, statistics indicate significant skill gaps in hotel management and food production [11]. According to a Ministry of Tourism study, there was a shortfall of 2.6 million skilled personnel in 2018; this is expected to reach 1.1 million by 2025[6]. The hospitality sector still faces an overall shortage of quality manpower ranging between 20-25% [10].

Industry executives, managers, and professionals must take these challenges head-on by adopting innovative models like K.A.S.H (Knowledge, Attitude, Skills, and Habits) for holistic employee development. This approach emphasizes four crucial pillars:

• Knowledge: Comprising approximately 25% of employee development, this includes grasping industry norms and operations—like knowing how to manage reservations or handle guest complaints.

• Attitude: Contributing an estimated 30% towards employee development, it emphasizes the need for a positive service-oriented attitude crucial to enhancing guest experiences - for instance, greeting guests warmly and handling requests graciously.

• Skills: Equating to about 25% of employee development, this aspect forms the groundwork for efficient hotel operations. Skills can be identified like adeptly managing the front desk or swiftly resolving maintenance issues.

• Habits: Accounting for nearly 20% of employee development, it focuses on good practices like punctuality, cleanliness, and protocol adherence—like punctually showing up for shifts and maintaining spotless guest rooms.

Although we lack specific post-COVID statistics for India, it is reasonable to infer that the pandemic has exacerbated these challenges. The K.A.S.H Model has been acknowledged as a key framework in various sectors, including financial services and sales [12]. Its comprehensive approach aligns with the hospitality industry's demands, where knowledge, attitude, skills, and habits play a critical role in success.

The Indian hotel industry has always underlined the significance of K.A.S.H. in enhancing employee satisfaction, improving service quality, and reducing turnover rates. However, a strategically focused model is currently more vital than ever before. To maintain our competitive edge and deliver world- class services that meet international standards while preserving India's unique hospitality charm, a robust K.A.S.H Model implementation is indispensable.

In conclusion, the K.A.S.H Model goes beyond being a mere training model; it is a blueprint for success and a guide to revolutionizing industry operations. As we continue to evolve in this dynamic sector, it is imperative to adopt models like K.A.S.H to ensure competitiveness, top-notch service quality, and enhanced customer experiences. Industry professionals must recognize that investing time and effort into implementing this model will not only help us survive but truly thrive in the Indian hotel industry.

REFERENCES

[1]: Statista. (2022). Hotel industry in India - statistics & facts. (https://www.statista.com/topics/7790/hotel-industry-in-india/

[2]: Statista. (2023). Market volume of the hotel industry in India from 2018 to 2027. https://www.statista.com/outlook/mmo/travel-tourism/hotels/india

[3]: Skift. (2023). Hotel sector could add 1 trillion to economy by 2047. https://skift.com/2023/08/21/skift-india-report-hotel-sector-could-add-1-trillion-to-economy-by-2047/

[4]: IHM Ahmedabad (2020). Journal Index http://ihmahmedabad.com/download/others/Journal%20Index_2020/A7.pdf

[5]: Mordor Intelligence. (2021). Hospitality Industry in India. https://www.mordorintelligence.com/industry-reports/hospitality-industry-in-india

[6]: HVS. (2023). Indian hospitality sector skill shortage to hinder recovery and growth. https://www.hvs.com/article/9274-hvs-monday-musings-indian-hospitality-sector-skill-shortage-to-hinder-recovery-and-growth

[7]: Live Mint. (2024). Hotel industry to contribute 1.5 tn to GDP by 2047.https://www.livemint.com/industry/infrastructure/hotel-industry-to-contribute-1-5-tn-to-gdp-by-2047-11692120793671.html

[8]: Times of India. (2021). Boys dominate enrolment chart in hotel management, catering.https://timesofindia.indiatimes.com/india/boys-dominate-enrolment-chart-in-hotel-management-catering/articleshow/65370839.cms

[9]: Pal Arch’s Journal of Archaeology of Egypt/Egyptology. (2020). Quality of Hotel Management Education in India. https://archives.palarch.nl/index.php/jae/article/download/9949/9146/19488

[10]: Financial Express. (2021). Manpower shortage big challenge for hospitality sector. https://www.financialexpress.com/business/industry-manpower-shortage-big-challenge-for-hospitality-sector-sarovar-hotels-md-2604646/

[11]: Travel Daily Media. (2022). HRAWI focuses on shortage of talent in the hospitality industry. https://www.traveldailymedia.com/hrawi-focuses-on-shortage-of-talent-in-the-hospitality-industry/

[12]: NAPA Benefits. (2020). The K.A.S.H. Formula for Sales Success. https://www.napa-benefits.org/business-development/the-K.A.S.H.-formula-for-sales-success

---

SAURABH PANDE

EXPLORER

MASTER TRAINER AND FACILITATOR

CERTIFIED LEARNING AND DEVELOPMENT MANAGER

Saurabh Pande, hailing from Lucknow - the charming city of Nawab’s & Kebab’s; is a passionate hotelier carrying an impressive 20+ years of experience under his belt. With a decade each spent mastering the art of F & B Service, and Learning & Development, he has emerged as a dynamic Hotelier, Certified Master Trainer and Facilitator, and Certified Learning and Development Manager.

Saurabh's diverse interests include reading, penning thoughts, and singing. Forever fuelled by curiosity, he loves exploring new avenues and delving into the hidden depths of topics that interests him.

Saurabh Pande’s Linkedin

---

The Fern Hotels & Resorts Lead the Way with Sustainable Seed Ganpati Celebration

The Fern Hotels & Resorts, a distinguished name in the eco-friendly hospitality industry, is pioneering a sustainable approach to commemorate the Ganpati Festival. The brand is celebrating Ganpati Festival through the use of Seed Ganpati idols across all its properties in Maharashtra, underlining its commitment to environmental consciousness and the promotion of a greener future. 

"We are thrilled to embrace sustainability in our Ganpati Festival celebrations with  Seed Ganpati idols. Our goal is to encourage everyone to celebrate with reverence for nature, understanding that every act of devotion can also be an act of preservation. By initiating eco-friendly practices in Ganpati Festival we are nurturing a visionary path towards a greener environment. " remarked Mr. Suhail Kannampilly, Managing Director, The Fern Hotels & Resorts.

The innovative idols, crafted from Red Soil, Organic Fertilizers, Natural Colors, and Seeds, possess a unique feature: post-celebration, they can be immersed in water and planted in soil transforming into trees, significantly reducing the environmental footprint of the immersion process. The idols offer a sustainable alternative that addresses the water pollution predicament that plagues water bodies every year during the festival. Through the immersion of these idols, they contribute to tree growth, fostering a greener environment and mitigating the harmful effects of the immersion process.

The Fern Hotels & Resorts have consistently led the way in sustainability initiatives. In addition to Seed Ganpati idols, the brand employs several other eco-friendly practices during the Ganpati Festival celebrations. Hand-made clay diyas replace conventional oil lamps, reusable fabric decorates their venues, and plastic and polystyrene are conscientiously avoided. These practices not only elevate the guest experience during the Ganpati Festival but also foster a profound and eco-conscious celebration. 

Green Hospitality: A Look Inside The Fern Hotels and Resorts' Initiatives

Green Hospitality: A Look Inside The Fern Hotels and Resorts' Initiatives

By Vaishali P. Sinha, Cluster Executive Housekeeper, West at The Fern Hotels and Resorts

Vaishali P. Sinha, with an impressive 14-year tenure at The Fern Hotels and Resorts, is a seasoned Cluster Executive Housekeeper who takes immense pride in her association with an organization that places a strong emphasis on sustainability and eco-friendly practices. In this article, Vaishali shares some of the initiatives and best practices implemented by The Fern Hotels and Resorts to reduce their environmental impact and contribute to a more sustainable future.

Optimizing Sustainability in Housekeeping: Key Initiatives

The Fern Hotels and Resorts believes in the power of small steps leading to significant changes. Various initiatives and practices have been put in place to optimize sustainability in housekeeping operations. By focusing on efficient resource usage, green cleaning practices, waste reduction and recycling, staff training, and awareness, the organization aims to make a tangible impact on the environment.

Efficient Resource Usage

A primary goal is to promote responsible consumption of water and energy. This is achieved by employing energy-efficient appliances across their properties and implementing water-saving measures. In select hotels, The Fern Hotels and Resorts has introduced bottling plants to reduce plastic bottle usage and promote sustainable practices. The organization conducts regular rainwater harvesting and ensures the use of safe, skin-friendly cleaning chemicals. Proper waste segregation is also integral to their sustainable approach. Additional initiatives include installing water-saving aerators on taps and cafeteria programs that encourage food waste reduction. Furthermore, LED lights, rice straws, and eco-friendly pens are utilized throughout the properties to further reduce their environmental impact.

Green Cleaning Practices

To ensure a healthier indoor environment, The Fern Hotels and Resorts has adopted green cleaning practices. They utilize eco-friendly cleaning products and techniques that minimize the use of harsh chemicals. This not only reduces the environmental impact but also creates a safer space for guests and staff. The organization also employs paper-based food parcel boxes, dual dustbins for recycling, and segregated waste management systems to complete their comprehensive sustainability efforts.

Waste Reduction and Recycling

Proper waste management is essential for minimizing the environmental footprint. The organization has implemented robust waste management systems that include recycling programs and proper waste segregation. By diverting recyclables from landfills, The Fern Hotels and Resorts contributes to a more sustainable future. Their commitment to waste reduction and recycling extends to all areas of their operations, including housekeeping.

Staff Training and Awareness

The housekeeping team plays a vital role in driving sustainability initiatives. The organization ensures that all staff members are equipped with the knowledge and skills to implement sustainable practices through comprehensive training on waste management, sustainable practices, and the importance of environmental stewardship. By fostering awareness and a sense of responsibility, The Fern Hotels and Resorts creates a collective effort towards sustainability.

Best Practices in Housekeeping: A Focus on Sustainability

As a leading hospitality brand, The Fern Hotels and Resorts believes in adopting best practices that prioritize sustainability. By combining innovative approaches and proven techniques, they continuously strive to enhance their environmental performance. Here are some of the best practices they follow:

Green Cleaning Products

To maintain a healthier environment for guests and staff, The Fern Hotels and Resorts uses environmentally friendly cleaning products that are free from harsh chemicals. This not only reduces the environmental impact of their operations but also ensures a cleaner and safer space for everyone.

Energy-Efficient Equipment

Understanding the importance of reducing energy consumption and minimizing their carbon footprint, the organization employs energy-efficient appliances and technologies throughout their properties. By using energy-efficient equipment, they contribute to a greener future.

Water Conservation

Recognizing water as a precious resource, The Fern Hotels and Resorts takes every opportunity to minimize water wastage. They have implemented various water-saving measures, including the use of low-flow fixtures and water-efficient laundry systems. These initiatives help them minimize their water consumption while maintaining their commitment to sustainability.

Waste Management

Proper waste management is an integral part of their sustainability efforts. The organization has a comprehensive waste management system in place, which includes recycling programs and proper waste segregation. By diverting recyclables from landfills, they contribute to a circular economy and reduce their overall environmental impact.

Innovative Approaches

In addition to following best practices, The Fern Hotels and Resorts actively explores innovative approaches and techniques that align with their sustainability goals. For example, they are currently experimenting with smart sensors and automation to optimize energy usage in guest rooms. These innovative solutions not only enhance their environmental performance but also improve the guest experience.

The Future of Sustainability at The Fern Hotels and Resorts

As The Fern Hotels and Resorts move forward, they remain committed to driving sustainability across all aspects of their operations. They will continue to explore new technologies, practices, and partnerships that align with their sustainability goals. Their focus on sustainable sourcing, waste reduction strategies, energy-efficient practices, community engagement, guest education, and measuring environmental impact will guide them toward a greener future.

The Fern Hotels and Resorts takes pride in being at the forefront of sustainability and eco-friendly practices in the hospitality industry. Through efficient resource usage, green cleaning practices, waste reduction and recycling, staff training and awareness, and innovative approaches, The Fern Hotels and Resorts are making a significant impact on the environment.

Banyan Tree Krabi joins hands with a local fishing village, giving visitors an intimate opportunity to help create local products

Banyan Tree Krabi, a luxury 72-key resort situated on secluded Tubkaek Beach, is encouraging its visitors to immerse themselves in the local Southern Thai culture, by joining weekly excursions to a nearby island renowned for producing beautiful batik fabrics and woodcrafts.

The initiative is part of the Banyan Tree Group’s “Stay for Good” programme, launched two months ago, aimed at enticing guests at 5-star hotels worldwide to roll up their sleeves and join neighbouring villagers at work.

At the Balinese property of Buahan, A Banyan Tree Escape, for example, guests spend a day with local farmers, foraging for fruits and edible plants, while at Garrya Nijo Castle Kyoto in Japan, visitors learn how to entwine grass to make traditional thatched roofs for villagers’ homes.

“At Banyan Tree Krabi, we invite our guests to embark on a day’s adventure at the quiet fishing town of Ban Koh Klang on a small island in the middle of the Krabi River,” said Sustainability Manager Ms Thepsuda Loyjiw. “It’s a great opportunity to travel by traditional longtail boat along the river where they might spot some rare bird species and wild monkeys among the mangroves. The island itself is a spectacular natural setting and among the hidden gems we visit is a series of majestic limestone caves.”

A lunch, inspired by home-grown fruits, vegetables and recipes passed down from one generation to the next, is served on a floating restaurant among the mangroves, then the guests meet the villagers and interact.

Among the daily pursuits the foreign visitors can experience are: joining the local craftsmen who intricately carve and create wooden models of longtail boats, which are sold in Krabi as souvenirs; and sitting with the women of Ban Koh Klang who are veterans of batik art, mixing organic dyes and skillfully painting colourful fabrics. Harvesting rice in the fields with a local family is included as a seasonal activity.

Launching the programme in May, Banyan Tree said it hopes the visits will “encourage a deeper connection with each destination while honouring the heritage and traditions and contribute to creating more opportunities for local communities.”

Constantly vying to reduce the hotel’s carbon footprint, in December Banyan Tree Krabi partnered with a local artisan, Souvenirs From the Sea, a project involving beachcombing for refuse and waste products that could be upcycled into sellable items such as tote bags.

Banyan Tree Krabi’s other recent sustainability initiatives include an Earth Day beach clean-up, and the introduction of Forest Bathing, a nature-based educational tour for guests, including children, to help raise awareness about environmental conservation and protecting local flora and fauna.

“Of course, many guests come to a serene destination to relax, to enjoy cocktails at sunset, spa treatments, and wining and dining,” said Loyjiw. “However, they also want to see the local customs, and nothing feels better than giving something back to the community.”

For more information, contact Banyan Tree Krabi at: krabi@banyantree.com or tel: +66 75 811 888.

---

IHM Ranchi organizes interactive session themed “Coffee with GMs” at the institute premises

The Institute of Hotel Management (IHM), Ranchi organized an interactive session with the industry leaders on the theme “Coffee with GMs” for the final year students of the institute. The event witnessed the presence of Mr. Hemant Mehta, General Manager, Hotel Radisson Blu, Ranchi, Mr. Amit Kaushik, General Manager, Hotel Royal Retreat, Mr. Asit Kundu, General Manager, Capital Residency, Mr. Kallol Sengupta, General Manager, Hotel Green Horizon and Mr. Brajesh Gupta, General Manager Hotel Le Lac Sarovar Ranchi.

The program was set-up through a casual interaction among the General Managers and the students focusing on the career development tips, success stories and fun- filled memories from their academic and professional journey. Decades of experience and the struggle and success stories of General Managers included focus on the personal development, self-confidence, self-presentation changing industry trends and best practices, hard work and dedication, effective management styles, conflict management, budgeting and financial management in the various roles during the long spanning career in the hospitality industry. The students were enthusiastic and energetic throughout the session and they asked various questions and queries related to personal and professional life and the secret behind their success and management styles to which all the General Managers were humble to address the gathering.

The event was moderated by Dr. Bhupesh Kumar, Principal, IHM Ranchi and all the teachers were also present during this occasion. Coffee with GM is a unique initiative by IHM Ranchi where the industry experts and budding hoteliers come together on the same platform eliminating the hesitations and boundaries of interaction through heart. The program concluded with a hi- tea wherein delicious burgers, pizza and coffee all made by the students were served to the students and guests present on this occasion.